Joey Murad: Marketing Coordinator in Medina, OH

-Develop and distribute email campaigns to over 7,500 contacts using MailChimp and Constant Contact -Manage social media accounts, including LinkedIn, Twitter, Facebook Business, and Google My Business -Capture images of products using Canon DSLR cameras -Utilize Adobe Photoshop to create marketing materials such as flyers, postcards, social media images and GIFs -Leverage Google Analytics to inform marketing decisions such as campaigns and promotions -Author industry specific blog posts with relevant and engaging information -Create monthly content calendar with measurable objectives and specific timelines

-Attended meetings with clients and potential clients to discern what they desire and how AMG could best meet their needs -Compiled a list of valuable contacts and potential leads for internal use at tradeshows and conferences -Assisted in creating a competitive analysis of local agencies to uncover both our strengths and weaknesses, along with opportunities available to us -Participated in a number of internal workshops to strengthen my knowledge of marketing tactics, vocabulary, and roles

-Used Excel to calculate average profit margins along with logging marketing and engineering changes -Utilized Tribute to catalog inventory, change product descriptions and codes, update product parameters, and add hidden search terms -Participated in generating quotes and purchase orders directly with customers -Contributed to new product meetings that added items to the product catalog -Supported all marketing functions including Search Engine Optimization, Product Descriptions & Content, and Press Releases