Justin McInerney-Smith: in San Diego, CA
Summary
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Work experience

American Council on Exercise
Commercial Account Manager | 12/2014 - 11/2015
• Business development and sales of fitness, wellness and health professional education/products to national commercial accounts
• Manage and spearhead the research, development, launch and implementation of new product design in accordance to organizational new market opportunities and B-B sales initiatives
• National Account new business acquisition through targeting and penetrating potential and former accounts utilizing outbound prospecting skills; in addition to qualifying inbound calls, and emails to build a quality sales pipeline.
• Research and generate cold call lead lists for potential new business opportunities.
• Complete scheduled and cold call prospecting activities to establish first and follow up appointments with key account decision makers.
• Prepare and deliver consultative sales proposals and follow up with key decision makers.
• Manage and accurately track the distribution of complimentary educational partner desk copies for new account acquisition, follow up and brand awareness.
• Regularly meet with National Account Managers to review weekly sales activities, progress on goals, and status of prospective customers.
• Utilize Salesforce.com tool to track and monitor sales process during opportunity, qualification, close and distribution as well as standard Q&A.
• National account support in commercial sales efforts through confirming leads, production of quotes, processing purchase orders, and communicating with existing and prospective accounts
• Maintain accurate documentation of account leads, contacts, and existing accounts within Salesforce.com and ACE CRM
• Project management and leadership in new business development initiatives
• Support ACE military and scholarship programs including review, customer service and follow up
YMCA
Fitness Coordinator/Personal Training Sales | 04/2010 - 10/2014
• Manage and oversee fitness sales and staff performance as well as adherence to policies and protocol
• Communicate, educates and enforces business process rules and policies.
• Performs regular audits to ensure data integrity and compliance with policies and procedures.
• Oversee regional onboarding process by ensuring timely and accurate processing of necessary new hire paperwork.
• Demonstration of functional knowledge in areas of Anatomy, Physiology, Kinesiology, Biomechanics and Exercise Science.
• Design individual and group exercise programs tailored to the needs and attainable goals of specific clients.
• Prescribe and conduct a variety of fitness assessments/screens according to the needs and limitations of the client, at baseline and progressively as well.
• Participate in speaking engagements such as conferences, symposiums and seminars as a fitness professional.
• Project management and implementation of standardized YMCA exercise program (KidFit)
• Consult and train fitness professionals in areas of personal expertise and programming.
Dynamix Fitness Solutions
Sales and Marketing Rep | 02/2012 - 11/2013
•Fitness marketing and sales of corporate wellness, personal training, and sports medicine related products/services.
•Salesforce account management and lead generation
•Appointed to grow account revenue in new regional areas of San Diego county using customized business solutions targeted towards a select demographic.
•Expanded territory and client outreach to meet 110% of revenue goal in 12 months.
•Developed and managed professional online marketing and social media content
•Increased inbound traffic for website and applications by 35% through development of content, blogs, and the use of applications of analytics tools and software.
Education history
San Diego State University
Bachelors of Science | 2010 - 2014
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