Karri Croft: Business Development Manager - North America in Denver, CO
Summary
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Work experience
BDARP Fixtures, Corporate
Business Development Manager - North America | 07/2016 - Current
- Responsible for business generation through marketing, public relations, industry events, and prospecting for a new US international start up with a strong presence in Asia and Europe. Bringing on new clients Adidas, Nike, Columbia, Deckers, and many more.
- Project management responsible for overseeing fixture design, prototyping, orders, logistics, installation, and recovery for multiple Timberland, Converse, Shimano, and Pearl Izumi US retail and wholesale locations, along with many fixture rollouts per year.
- Works cross functionally with many global departments including Asia chain supply, operations, visual merchandising, and store design.
- Sole creator for system processes from the ground up: purchase orders, invoicing, p&l, status reporting, freight scheduling, and weekly call sheets.
- Works independently as the only Rep for BDARP in the US.
Sports Authority, Corporate
Fixture Specialist | 10/2014 - 10/2014
- Created 70+/yearly fixture prototypes from concept idea, sample adjustments, production, and distribution to all stores.
- Managed a field installation book for over 1000+ Fixtures and acted as a main communicator between our corporate, field, and off-site fixture installers.
- Installed multiple sample prototypes at corp for modifications and approvals.
- Adhered/balanced a $100K yearly capital budget to purchase prototype fixtures.
Sports Authority, Corporate
Graphic Purchaser | 10/2012 - 10/2012
Graphic Purchaser
- Developed a web-based graphics check-in process for new stores/remodels saving $5K (per store) in recovery costs.
- Maintained and created PO's and invoices for a graphics scope of over 2000+ SKU's (per store).
- Partnered 20+ vendors simultaneously to rollout programs through RFP, order placement, distribution, recovery, and tracking while hitting desired in-store dates.
- Reviewed all store floor plans to decide all graphic placement including large perimeter signage down to POP.
Sports Authority, Corporate
Specialist II New Stores/Remodel | 10/2011 - 10/2011
- Coordinated and traveled to 20+ new store turnover dates to accept and organize deliverables.
- Trained 40+ field employees on communications documents including visual standards, merchandising layouts, and training manuals.
- Worked independently as corporate point person supporting multiple depts. including field management, construction, visual in all aspects of new store opening timelines.
- Communicated grand opening events through emails, webinars, conference calls, & on-site presentations.
Sports Authority, Corporate
Visual Merchandiser Assistant | 08/2010 - 08/2010
- Scheduled 20+installs and created PO's for both softlines/hardlines vendor supported programs going into new stores/remodels.
- Assisted in creating 10+ weekly visual directives with detailed field instructions, including planograms, merchandise flow, install direction, and discards.
- Managed multiple vendor distro lists for deliveries of new visual initiatives coupled with the replenishment of existing stores damaged fixtures and graphics.
- Balanced $75K in vendor paid accounts periodically while abiding to vendor/TSA agreements
Anthropologie, Cherry Creek Mall
Operations Manager | 07/2009 - 07/2010
- Managed sales floor team
- Forecasted daily sale projections
- Recruited and trained FOH employees
- Client relations and stylist
Live Nation, The Fillmore
Office Administrator | 04/2005 - 07/2009
- Closed out POD accounts following each concert
- Reconciled bar and cocktail nightly sales
-Interaction with Touring Managers on band riders
- Set up catering for the numerous Bands, Stage Hands, and Operation Crews
Koret of California
Assistant Apparel Designer and Merchandiser | 04/2006 - 04/2007
- Pattern making and fit sessions
- Specification packages
- Quality control
- Staging and presenting to Regional Sales Team
Education history
Colorado State University
Bachelor's Degree | 2000 - 2004
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