Lauren Fisher: Senior Editor in Portland, Oregon
Lauren Fisher
Senior Editor
Portland | United States
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Editor | 04/2021 - Current
● Edit and customize proposals to ensure accuracy, consistency, adherence to firm standards, and compliance with detailed request for proposals (RFP) from prospective clients.
● Train new hires on proposal production process, including content development, technical editing, proofreading,
and document management to strengthen the Consulting team's proposal submissions.
● Manage multiple projects with competing deadlines while maintaining a high standard of quality to meet internal
deadlines, external deadlines, and client service staff expectations.
● Build and sustain collaborative working relationships with client service staff at all levels, including partners.
Zappos.com
Content and Copywriter Manager | 01/2019 - 09/2020
Inspired a 25% YOY improvement in SLA adherence for previously underperforming direct reports (copywriters)
through work prioritization, training, annual reviews, and by fostering a supportive team environment.
● Collaborated with peer managers to redesign product description writing process that reduced department
turnround time by 75% in two years to meet company time-to-market improvement initiatives.
● Built process documentation for direct reports that guided them to self-sufficiency with frequent workflow updates.
● Led Description QA team that edited and proofread the department's published product descriptions, created and maintained style guides, and reported monthly metrics to encourage accurate, consistent copy.
● Partnered with back-end development team to design, test, and implement new department tools that streamlined
workflows and reduced product description turnaround time.
Zappos.com
Lead Copywriter | 01/2018 - 12/2019
Developed QA process for department's published descriptions to ensure consistent language, report on error rate
metrics, and create a trustworthy shopping experience to earn customer loyalty.
● Trained peers to build their writing skills, product knowledge, brand expertise, and process understanding.
● Expanded portfolio to include footwear, athletic, outdoor, womenswear, bags, accessories, and kid's products.
Zappos.com
Copywriter Copywriter Intern | 01/2014 - 12/2018
Wrote engaging product descriptions in the Zappos brand voice for menswear and denim portfolios that detailed
product features and technology while enhancing SEO to deliver an informative customer experience.
● Created brand landing page copy that captured the brand's identity, history, and product collections.
● Collaborated with merchandising, catalog, and warehouse teams to quickly identify and resolve product/brand
issues that affected the customer experience, including incorrect product images and labeling discrepancies.
● Ensured all product copy complied with department language standards, legal guidelines, and Federal Trade
Commission (FTC) requirements to maintain customer trust.
Education history
Santa Clara University
BA in English | 2010 - 2014
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