Lauren Gnat: Marketing Coordinator in Chicago, Illinois

- Designed/published weekly email newsletters and blog posts that grew the subscriber list by 20,000 people - Managed social media and planned the monthly content calendar - Worked with professional athletes/influencers such as Tom Carroll, Harley Clifford, etc. - Ordered and managed all products for athletes, events, trade shows, promotions, etc. - Coordinated content shoots, organized digital assets, and managed marketing team budgets - Worked cross-functionally to execute new product launches promptly

- Assessed guests’ needs to provide customized, effective purchase and return solutions and support - Provided technical product education by articulating the value and benefit of the product - Facilitated a seamless end-to-end guest experience by conducting accurate and timely guest transactions and executing market-relevant omnichannel programs

- Pitched to the company to enter the Wake category to grow the business - Organized the first Wake product photoshoot campaign in Lake Powell - Conducted tests and demos for new products launched on the website - Remained in the top 15 best salespeople with sales of $150k+ of outdoor gear