Lauren Kopp Jones: Marketing Communications Specialist in Seattle, WA

MARKETING PROJECT MANAGEMENT | I drive creative projects from start to finish. • Integrated Marketing Campaigns: Establish and implement campaigns including B2B Print and DTC Social Media Campaigns • Video Production: Collaborate with external video production vendors to script, shoot, edit and distribute product videos • DTC Website Launch: Build a functional direct to consumer sales website for the PKS+ line of storage containers from scratch using Wix.com • CMS Maintenance: Gather, organize and update product content and assets needed for sales team and e-commerce using Salsify • Social Media: Execute marketing campaigns and assist in consumer support on Facebook and Instagram for 4 brands. SALES SUPPORT | I anticipate salesman needs and collaborate to achieve success. • Adobe Creative Suite: Collaborate with business development managers and product managers to create collateral materials including presentations, packaging, promotion materials and more • Trade Shows: Coordinate company attendance to regional and national trade shows including hotel booking, trade show vendor management, creative asset management, etc. PRODUCT DEVELOPMENT SUPPORT | I bring a consumer perspective to product development. • Consumer & Retailer Research: Gather data from both qualitative focus groups and quantitative SurveyMonkey surveys to impact product development • Award Submissions: Execute awards submissions to garner industry recognition

• Manage monthly billing and projections for assigned clients, reporting with Workamajig software • Support client projects including concept creation and development, budgeting and production • Foster positive client and internal relationships while maintaining deadlines and goals

• Fulfilled the daily needs of a passionate and detail oriented executive while driving marketing, new business development and general operations for a financial advisory firm • Maintained CRM, blog, e-newsletter, and direct mail • Manage vendors and drove completion/maintenance of new website and internal rebrand • Planned and executed new business and client appreciation events

• Drove organization, strategy and content creation through social media outlets for a production startup • Acted as production assistant, extra and editor as needed

• Maintained exceptional client relations and office organization • Managed CRM and distributed local e-newsletter with the Wildlife Mitigation Association affiliated with LeNir's properties

• Supported creative team in administrative tasks • Worked with creative team to develop cohesively branded documents for internal and external use