Laurent Newman: Art Director | Photo Retoucher | Visual Designer in Lakewood, CA

• Designed and produced a variety of digital creative deliverables such as Style Guides, Visual presentations, Packaging Designs, Merchandising Renderings, Social Media Visuals, Surface Designs for Interior Decoration. • Developed engaging marketing and promotional advertisements to generate sales revenue and grow customer base. • Walmart • Zag Entertainment • Moose Toys • Gaumont Animations

• Head of Design team responsible for R&D of all licensed and proprietary products ($80M business) • Concepted, designed, sketched, prototyped (including managing art-to-product, sample creation, fit sessions, and electronic breadboards, where applicable), delivered and presented trend-right consumer centric product lines that featured market-leading innovations and great price/value for each tier of the value pyramid. • Created in-house Packaging Department and eliminated offshore subcontracting, resulting in cost reduction in product manufacturing of more than 30% over 3 years. • Oversaw and trained multidisciplinary team of 8 comprised of designers and engineers. • Supervised several projects simultaneously, maintaining profitability of each and consistently exceeding design expectations.

01/2013 - 01/2016 • Creative Director responsible for developing Artissimo's entire line of wall-decor product ($120M business) • Managed team of 5 designers 01/2011 - 01/2013 • Art Director of a new Sports & Entertainment division of licensed wall decor products that generated over $20 million in sales in 2 years. • Licenses included NFL, MLB, NBA, NHL, NCAA, mulitple Disney properties, Sanrio, Pixar

Mattel: • Team leader responsible for the design of 7 style guides for Mattel's premier brands including Hot Wheels, Polly Pocket and Monster High. • Led a global team of product developers across multiple categories, driving all aspects of the consumer product design process.

• Directed design of 20 style-guides for Disney consumer products. • Managed the development of all creative assets and third-party consumer products worldwide. • Reviewed design submissions from licensees and participated in concept line review meetings to ensure a saleable product line. • Traveled to production sites in Asia to ensure a high-quality product line. • Increased DCP’s revenue from earned royalties by double-digit percentages in 2008, with growth across multiple product categories.