Lesley Churchill: in San Juan Capistrano, CA

Cultivated and preserved business relationships and generated new clients resulting in increased brand partnerships across digital, programmatic, branded content, print, and events ? Sold, managed, planned, and executed nationwide marketing campaigns to increase branding exposure, customer traffic, and sales for major brands utilizing local newspapers, Gannett, Hearst, McClatchy and tronc, Inc. (Tribune) ? Ranked as "Top of Class" outperforming leadership expectations on calls, meetings, trade shows, conferences, and networking events ? Consistently exceeded aggressive monthly sales revenue quotas ? Collaborated with company partners to develop and actualize strategic plans to ensure timely delivery of insertion orders and an accurate implementation of ad campaigns, performance, and reporting

? Brainstormed and executed ideas for online and offline marketing and advertising campaigns to acquire and retain customers ? Delivered 130% of budget by leveraging existing relationships, and newly formed partnerships with clients and agencies ? Managed multi-platform solutions for 40+ national magazines, 8k websites for B2B and B2C programs Successfully closed Singapore Airlines within first 90 days; six-month campaign valued at over $500k

? Oversaw the on-boarding publishers, direct sellers, account managers, and ad ops, and direct advertisers on supply side ? Directed sales activities with clients and advertising agencies such as prospecting, campaign management, and collections ? Created and managed marketing programs, presentations, and collateral to support ad sales

? Managed all regional advertiser accounts; representing Wall Street Journal's digital out-of-home media ? Expanded to new businesses by developing effective sales, direct needs analysis, account consultations, advertising and marketing campaigns to achieve optimal sales results ? Built alliances with colleagues representing other WSJ solutions ensuring inclusion of DOOH in RFP's, planning and client meetings ? Promoted key account development and partnerships resulting in clients and agencies desiring comprehensive marketing programs

? Sold/managed $7M book of business; opened opening a new office within a competitive saturated market ? Conducted in-depth competitive analysis to identify new prospects and grew Western territory 75% within in first two years ? Generated highest company revenue within the first year of opening ? Received Chairman's Award for Highest Revenue and largest percentage of New Business sold for 6 consecutive years ? Determined non endemic categories and executed strategies for target audiences and aligned campaigns with demographics ? Highly increased visibility of all brands and products in the market

Spearheaded $5 million dollar book of business tasked with growing business from major national accounts representing 72 Business Journals and 41 sites nationally ? Grew Microsoft's business by over 50%. ? Successfully marketed and managed top producing national accounts in Northern California, Oregon, Washington, Utah and enterprise accounts including Sprint, Doubletree, Wells Fargo, Microsoft, Cisco, Intel, and Verizon ? Annual revenue exceeded $5M through strategic selling outside of the RFP process

? Sold integrated advertising packages, leveraging print, digital & events with annual billings valued at over $1M dollars ? Exceeded sales goals by 20% within the initial six months by utilizing special supplements and strong negotiation skills with existing and new clients ? Competed for top performance awards and receiving the Chairman's Awards for top local producer and highest revenue in annual special publication

? Prospected new categories, managed clients prospected assigned categories for new business ? Designed new programs utilizing special supplements aligned with underdeveloped categories, delivering a 25% increase in revenue within first year ? Received Chairman's Awards as top local producer and highest revenue in annual special publication