Linda Bloom: in Santee, CA
Linda Bloom
Santee | United States
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Summary
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Activity
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Work experience
Jannuu, Inc.
Director of Sales | 04/2018 - 10/2019
Recruited by Jaanuu to develop a plan from the ground up for a successful B2B sales strategy including product differentiation, budgeting, sourcing and technology driven processes. Instrumental in developing products that match the needs of the marketplace. Built out sales team including hiring, training, and sales enablement. Directed marketing, trade show and SEO strategy to match aggressive sales goals. Production and Presentation of Quarterly Board Decks. Presented to C-Level customers and closed multi-year contracts.
• Successfully developed profitable P&L as well as KPI metrics. (2018 resulted in a positive EBITDA after only 8 months.)
• Drove market differentiation through integration of emerging technologies and strategic partnerships (website).
• Developed new product line for IDN/Hospital/School channels using market intel that became the #1 driver of new sales.
• Outperformed the B2C division in EBITDA by 23%.
• Grew international business by 1285% and domestic group business by 1610%.
allheart
National Sales Manager | 11/2014 - 04/2018
Recruited by allheart to develop an Outside Group Sales Team. Charged with implementation of a new division for the largest online retailer in the industry with a planned 20 rep. contingent nationally. Received glowing "EXCEEDS EXPECTATIONS" review for year end with additional raise and bonus. A hunter driving sales, marketing, hiring, process improvement and internal team development. Cross-functional teamwork with merchandising and C-Suite to improve product offerings including private label and strategic partnerships with new technology companies. P&L as well as KPI responsibility.
• Sold to C-Suites, developed presentations and closed the sales for large hospitals, IDN's and other medical facilities.
• Drove market differentiation through integration of emerging technologies and strategic partnerships.
• Outperformed the B2C division in EBITDA by 4% YOY.
• Beat internal sales targets every year except 2017 (Move to new 3PL caused the loss of 3 months of shipping.)
• Developed 5-year business plan encompassing profitability, margin contribution, quarterly plan of action and forecasts.
koi Design
Western Regional Sales Manager | 08/2013 - 11/2014
Western Regional Sales Manager- KOI DESIGN, San Diego, California 2012-2013
Recruited by koi to manage the sales team covering the western United States for the global scrubs apparel company based in Santa Monica. Successfully developed training, marketing and sales programs to drive double digit growth in an extremely challenging environment. Provided sales analysis, trend reports and end-user promotional design due to start-up structure. Provided inventory planning support and long-term strategy to deal with changing industry demands. Account level MDF management and negotiation.
• Developed technology training (Excel, Apparel Magic, etc.) for all levels of the Sales Team.
• Developed Sales and Goal Tracking tools for the Sales Team.
• Outpaced National Accounts by 25% and Eastern Region by 10%.
• Sold/Implemented koi Uniform Program to the first and only hospital -Torrance Memorial Hospital
Reckitt Benckiser
Field Sales Manager - NW Region | 08/2008 - 07/2013
Managed 12 sales representatives in 6 states (CA, OR, WA, ID, NV and UT) for a global CPG manufacturer (Delsym, Mucinex, etc.) with over $10B in sales. Successfully turned under-performing team into the #1 sales team in the country. Responsible for WM Regional and Divisional sales calls to gain incremental orders and secondary placement. Successfully called on National Accounts.
• Western Team consumer/shopper insight and category expert for Walmart Calls: +$2MM incremental for Q1 2011 alone.
• Lead on Walmart Region and Division Call Process Task Force and developed presentation template.
• Selected to participate on Accelerate Task Force to test Siebel 8 system.
• Designed and implemented Excel tools to highlight areas of concern and improve in-store efficiency.
• Outperformed national sales by 8%.
• Worked with all major grocery and broker accounts in the Northwest Region.
Reckitt Benckiser
Sales Representative | 01/2007 - 08/2008
Sales Representative, RECKITT BENCKISER, Denver, Colorado 2007-2008
Recruited by RB to manage key accounts (including MM and DM calls) and develop improved sales tools to increase incremental sales for the entire country. Outperformed my peers on a consistent basis.
• Served as team mentor, providing guidance to new hires and underperforming salespeople with an aim of strengthening their sales abilities; emphasized methods to best present product/promotion value.
• Received the Leap Award (only national award given) for development of an account analysis overview that was used by the entire sales team.
Education history
University of California
B.S.
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