Megan Duenas: in Union City, CA

•Chosen as one of the two representatives at San Jose State University for the 2016-2017 and 2017-2018 school year to represent the Victoria's Secret PINK brand for San Jose State University •Developed social media content for @pinksanjosest on behalf of PINK for marketing initiatives and events •One of the 3 universities out of 100 recognized in November in support for the PINK Date Bra launch that encompassed social media campaigns and giveaways •Increased follower count on Instagram by from August 2017 to January 2018 by almost 20% •Organized events on behalf of PINK and partnered with local businesses and brands, most successful being the PINK Rooftop pool party in partnership with Residence Housing Association with over 200+ attendees and 8 partners including Red Bull, Yerba Mate Tea, Inkbox, Temporary Tattoos and Suja Juice

• Worked on the first PINK Beauty Box that went out to 200 Campus Reps and influencers to introduce and publicize the new beauty line. Also supported on the creation of the first copy and hashtag for social media •Partnered cross-functionally on packaging, copy and design •Participated in competitive patterning to help identify current trends and support the creation of action plans to capitalize on learnings •Developed surveys for the PINK Campus Rep App to gain insight from representatives regarding trends,interest, potential products and copy •Analyzed sales reports and then conducted store visits and store calls to gain insight through customers and sales associates •Completed a final project and presentation regarding how PINK Beauty could be enhanced in the digital space