Michael Vollkommer: in Austin, TX

Supported Brand Director in the creation and implementation of the Brand Activation plan based on the Global Integrated Marketing Plan. Responsible for building events brand activation strategy that align with yearly marketing goals. Built and maintained annual master activation calendar that includes all strategic milestones (dates, key events, etc), and worked cross functionally to understand all support needs for ambassador, sales, channel, and brand teams. Assisted Director in the creation and implementation of the global 1-3-year event marketing plan. Responsible for 360-degree execution of all marketing events including global grassroots events, tradeshows, International Sales Meeting, and concerts. Acted as point of contact for all event partner brands and venders (catering, backline, production, AV, facilities, etc) and ensured all contract obligations were met. Worked collaboratively across departments including Sales, Product Development, Facilities, Channel Marketing, and Product Marketing. Leveraged Skullcandy events to support global strategy and in turn drove the brand image on a regional and global level. Managed day-to-day operational aspects of event marketing and brand initiatives from initial brief to execution including prioritization, scheduling, tracking, approvals and execution. Coordinated multiple projects simultaneously and maintained ability to adapt to an ever-changing workload while still managing workload effectively.

Attended and activated marketing events & tradeshows to ensure events ran smoothly and successfully. Ran point as lead activator when Operations Manager and Operations Director were not on site Planned and executed all event details and logistics such as packing, shipping, setup and breakdown, staff scheduling, attendee registration, and post event evaluations Successfully managed and activated National College Tour Responsible for submitting creative briefs and seeing them through to completion Responsible for creation and maintenance of event asset inventory

Supervised a ten person sales team Oversaw the changing of monthly floor sets Analyzed daily, monthly, and yearly KPI’s Utilized KPI’s to create productivity Trained associates in the art of sales and customer service