Michelle Zhang: Outdoor Enthusiast/Mountain Scaler in Long Beach, CA

Hiked the PCT Summitted Mt. Rainier Avid Weekend Hiker

Managed sales of financial US-China trade solutions, and the accounts of 40 major domestic clients, and developed strong customer relationships for a $2B global commercial bank. • Managed client relationships through bilingual 1 on 1 communication, and worked with clients to find and implement business development strategies. Resulted in up to 70% revenue increase from clients. • Led and presented at 3 preliminary client meetings, resulted in 2 contract negotiations. • Developed and uncovered 20+ new potential customer relationships by leading US-China trade events to launch new services and to promote company brand.

Developed and sold customized marketing strategies to small to medium sized businesses, managed marketing campaigns and managed existing client relationships for a $1B advertising company. • Managed marketing for 50+ clients and developed new accounts through inside and outside sales. Increased department revenue by 10% through client base expansion. • Managed 5 accounts throughout Washington State valued at over $500K through relationship marketing and strategic collaboration. • Achieved 25% above team average for daily quota reports and sales revenues by uncovering client needs through needs assessments and making effective targeted presentations (online and in person). • Conducted market research and analysis for over 50 clients and developed customized marketing plans for each client including digital marketing, direct mail, and display ads. Increased clients’ revenues by up to 30%. • Collaborated cross-functionally with technical department to build creatively designed marketab

Researched and examined marketing efficacy of select Chinese newspapers for Emory University International Affairs Provost and Dean of Economics Department. Generated marketing results of newspapers in relation to many appearance and subject factors.

Interned on a 6 person sales team for software sales. Contributed to a great quarter for the public sector sales team with over 40% revenue increase. • Participated and assisted marketing team in marketing events. Introduced healthcare products to potential clients. • Served as the main translator (English and Chinese) at marketing and sales events.

Led a team of 5 marketing technicians providing support for Coca-Cola's direct global marketing at the 2008 Summer Olympics in Beijing China. • Increased consumer interests by promoting company brand through bilingual product introduction • Led team's efforts by taking on more interactive creative strategies than those learned during training with potential consumers, yielded optimal results and differentiated team from the others by being most engaging and attracting more customers • Developed strategy for marketing to new prospective client/promoting brand; resulted in increased awareness and understandings in how to target clients.