Anthony Manfredi: in San Clemente, CA

• Collaborate with buyers, store managers and sales associates to provide an unmatched customer experience • Identify areas of growth and innovation for sales, as-well-as sustainability • Stay up-to-date on the active lifestyle trends and what our vendors are up to

Project Manager - Production/Sales/Operations 1/19-12/19 Sales Manager - North America DTC & Wholesale Channel 1/20-2/24 [Mainland, HI & Canada] +100% Revenue Annually • Led a team of 9 sales reps and 5 sales associates, providing exceptional customer experiences • Drove revenue and prospected new business achieving 100% growth for 3 consecutive years and the #1 selling position • Direct contact with Key Accounts to ensure needs were met, maximizing relationships and sales potential • Collaborated closely with the president, production and marketing teams to execute go-to-market strategies for new products • Effective reporting and forecasting for revenue, budgets and inventory • Creation and maintenance of Sales Collateral, providing necessary tools, consistent brand message and clear communication • Managed sustainability efforts for production, packaging and day-to-day operations • Built and maintained in-store merchandising with vendors and key marketplace partners • Website optimization providing a better user experience and significant DTC channel growth • Successfully relaunched Pyzel branded apparel and accessories, creating a viable revenue and marketing stream • Developed partnerships with complementary brands, expanding product offerings and market reach

• Managed outside sales representatives, including key accounts, in assigned regions • Exceeded sales goals, achieving a consistent year-over-year growth rate of over 30% • Developed and executed regional marketing initiatives within an allocated budget • Implemented and managed sales contests for reps and retail partners, fostering engagement and driving sales • Presented in annual sales meetings, providing insights and strategies for market growth