Nick Marello: in Rancho Santa Margarita, CA
Nick Marello

Rancho Santa Margarita | United States
Skills
No information
Interests
No information
Industries
Creative Agencies
Summary
Activity
Projects
No information
Work experience
Innocean USA
Vice President, Studio Operations/Creative Services | 06/2009 - 11/2019
year period
6/2009 - 11/2019 • Reversed post production P&L net profit from -98k to
• Lead a team of 60 - reporting departments: +400K within one year
Post Production/Print/Digital Studio Content • Grew post revenue average 14% YOY for last 6 years
Management Project Management Art Buying • Decreased COGS from 25% to 15% of revenue
Print Production Digital Asset Management IT • Designed tech & AV for social media listening room
• Close collaboration with Social Media, CRM, Digital • Designed floor plan and oversaw construction
and Content Production teams to provide cost of 2,500 Sq. Ft. post production studio
effective and efficient production and post • Created business plan for $300K expansion of post
production solutions production facility
• Developed and maintained production workflow • Nearly doubled revenue from $3.3M to $6M in first
processes for digital, print, post production and year after expansion
content production teams • Oversaw operational due diligence on successful $240M
• Oversaw day to day operations, bidding and M&A target.
scheduling for post production including editorial, • Created business plan to take post production facility
motion graphics, flame, audio and color from in-house profit center to full scale production
• Oversaw procurement of all print collateral, company spin off
photography and CG assets • Participated in the creation of multiple successful
• Maintained roster of freelance talent for all studios Super Bowl ads
• Managed budget and time lines of multiple creative
production projects and teams simultaneously PROFESSIONAL SKILLS
• Managed vendor contracts & negotiations • Excellent leadership skills
• Managed and sourced developers for in-house web • Great in high pressure situations
and app projects • Desire to streamline internal processes to support
• Oversaw development of PSD and Sketch comps for agency produced work in a creative environment
digital media pre production • Proven record of forward thinking and ability to
• Oversaw creation and enforcement of cultivate creativity and innovation
brand guidelines • Outstanding communication and relationship building
• Directed and produced quarterly LiveStream for skills with all levels of employees and clients
dealers and regions • Cross-functional team management
• Oversaw leadership review of final creative • Strong problem-solving skills and resourcefulness with
• Prepared materials for and participated in new strong attention to detail
business presentations • Attentive, diplomatic and intuitive in regards to
• Created staffing plans for new business on boarding management and client needs
• Managed IT OpEx, CapEx & project budgets • Seasoned veteran in all 3 production disciplines
• Sourced and implemented DAM system (Print, Digital, Broadcast) as well as business operations
• Member of agency operations committee • Excels at identifying, nurturing and developing talent
• Responsible for all reporting department P&L's • Constantly striving to stay on the cutting edge of
• Created growth focused business plans industry technology and trends
and proposals • Strong creative eye with the ability to provide
constructive and positive feedback
SOFTWARE • Entrepreneurial vision to help companies grow
EXPERT OTHER SOFTWARE EDUCATION
• Adobe CC • Adobe XD
• Microsoft Office 365 • CSS3
• SmartSheet FOLLOW
Past experience continued on next page www.linkedin.com/in/nickmarello/
Executive Post Production Creative Production Business Operations
nick.marello@gmail.com 949.289.3442 http://nickmarello.com
PAST EXPERIENCE
Young & Rubicam Brands
Studio Director | 01/2007 - 06/2009
Associate Studio Director / Sr. Production Artist
1/2007 - 6/2009 6/2002 - 7/2005
• Designed print workflow process • Managed department workflow
• Maintain asset management data base/website • Delegated work to production artists
• Tracked and managed studio profitability • Co-developed print AD database
• Managed materials and staffing budgets • Re-sized and re-designed ads
• Introduced studio into web media workflow to • Prepared materials for client presentations
raise profitability • Created commercial story boards
• Lead development of web-based scoping, request and • Prepared estimates
reporting Tools • Coordinated agency switch to Mac OS X from OS 9
• Re-sized And re-designed ads/mechanicals • Coordinated agency switch to Adobe CS from Quark
• Photo retouching • Coordinated training for Adobe CS
• Managed post production editor • Assisted creative team with technical questions
• Key stakeholder in IT decision making
Tukaiz Communications
Studio Director/Project Manager | 06/1994 - 06/2002
Franklin Park, IL / Irvine, CA
BBDO West - Los Angeles, CA Production Artist / Agency Consultant / Pre Press Operator
Studio Director/Project Manager 6/1994 - 6/2002
7/2005 - 1/2007
• Image retouching
• Created production workflow process • Special effects imaging
• Designed server architecture • Hires file assembly
• Created data base for ad numbering system • Page layout
• Maintained asset management web site • File Trapping
• Re-sized And re-designed ads/mechanicals • Film/plate output
• Designed and created TV art cards/end cards • Prepared and pre-flighted files
• Prepared materials for client presentations • Managed press checks
• Created commercial story boards • Consulted agency on printing and pre press needs
• Assisted creative team with technical / IT help
• Prepared estimates
• Responsible for on site mac IT/help desk
• Managed time lines of multiple projects
Education history
College Of DuPage
Associates Degree | 1994 - 1997
Connections
Companies (0)
No information