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Nolan Meadnis: DIRECTOR OF MARKETING, INLAND EMPIRE 66ERS in Lake Elsinore, CA

Nolan Meadnis

DIRECTOR OF MARKETING, INLAND EMPIRE 66ERS
Lake Elsinore | United States
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Summary

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Work experience
Image Google Ad campaigns

Google Ad campaigns

DIRECTOR OF MARKETING, INLAND EMPIRE 66ERS | 03/2022 - Current

• Spearhead all digital and traditional marketing efforts for the Single-A affiliate of the LA Angels. • Grew first-time buyer fan base by 40% from 2021. • Propose, close, and execute corporate stadium and digital advertising contracts. • Manage social media content calendar, paid ads, comments, and messages. • Create engaging team content and sponsor sales messages through still photography and video. • Create, monitor, and optimize Google Ad campaigns. • Build, manage, and track digital impressions, clicks, and conversions. • Utilize StellarAlgo data system to create customer segments for retargeting. • Manage third-party programmatic ad content and performance. • Design captivating and informative email and text campaigns utilizing Robly and ZipWhip. • Plan, organize, and execute special promotions and events.
Image JOB DEVELOPMENT, GOODWILL OF SO. LA COUNTY

JOB DEVELOPMENT, GOODWILL OF SO. LA COUNTY

MARKETING SPECIALIST | 08/2019 - 10/2021

• Create, proofread, and manage content for in-store, social media, and print advertising. • Created a 300% growth in program applicants. • Compose and distribute press releases. • Manage SEO, SEM, and Social Media Ads for on-site job training programs. • Create and implement marketing strategy and campaigns. • Develop relationships with government offices, nonprofit organizations, and workforce boards. • Plan and execute on-site job fairs and alumni events. • Conduct presentations to prospective program participants. • Foster and maintain hiring contacts at local and regional organizations.
Image COVID CLINIC

COVID CLINIC

DIRECTOR OF PUBLIC RELATIONS | 08/2020 - 09/2021

• Spearheaded the nonprofit organization's growth from 12 to 150 locations in 12 months. • Foster and maintain media contacts with journalists, reporters, bloggers, and influencers. • Pitch newsworthy stories to media outlets. • Compose and distribute press releases and media decks. • Manage partnerships with professional sports teams and national nonprofit organizations. • Develop and maintain company branding. • Purchase radio, print, billboard, and digital advertising for 150 locations across 18 states. • Work closely with external PR and marketing firms. • Manage Facebook, LinkedIn, and Instagram accounts. • Create content for social media, digital and printed collateral. • Manage the company's donation and charitable work.
Image WEST COAST UNIVERSITY

WEST COAST UNIVERSITY

ADMISSIONS ADVISOR | 03/2019 - 08/2019

Respond to program inquiries, conduct interviews, and assist with enrollment process. Make outbound phone calls and develop external leads to assist with conversion and enrollments.
Image CALIFORNIA SOUTHERN UNIVERSITY

CALIFORNIA SOUTHERN UNIVERSITY

DIRECTOR OF CORPORATE OUTREACH | 11/2017 - 01/2019

• Manage marketing department staff and interns. • Create and implement digital & traditional marketing strategies to facilitate university growth. • Negotiate and execute partnerships with businesses to generate a pipeline of adult learners. • Compose press releases, articles, and website content. • Coordinate marketing campaigns with enrollment activities. • Manage Google Analytics, Google Ads, and website SEO. • Develop relationships with community and corporate leaders. • Attend college fairs, job fairs & community events. • Plan, organize and execute in-house special events. • Manage Facebook, Twitter, and LinkedIn accounts.
Image ABRAHAM LINCOLN UNIVERSITY

ABRAHAM LINCOLN UNIVERSITY

MARKETING OUTREACH SPECIALIST - MILITARY | 05/2017 - 11/2017

• Develop social media, digital and print marketing content. • Assist with website content and updates. • Compose captivating and informative email blasts. • Create relationships with military units and veteran's organizations. • Generate leads by attending social events, job fairs, and education fairs. • Design and execute school presentations. • Utilize Hubspot for contacting and engaging potential students. • Communicate the benefit of ALU's degree programs and services. • Provide academic and career advisement to prospective and current students. • Provide VA students with information regarding their veteran benefits. • Facilitate all aspects of the admissions process from application to course registration.
Image LIBERTAS COLLEGE PREP

LIBERTAS COLLEGE PREP

CHARACTER COORDINATOR | 09/2016 - 05/2017

Design and teach weekly character-building classes for grades 3-6, Implement discipline procedures for students with mild to extreme behavior, mentor and motivate students.
Image ITT TECHNICAL INSTITUTE

ITT TECHNICAL INSTITUTE

REGIONAL MARKETING MANAGER | 11/2013 - 09/2016

• Supervise Marketing Specialists and three campus locations. • Design multimedia presentations, email templates, and printed collateral. • Travel throughout assigned territory to generate leads and exposure. • Create and nurture partnerships with businesses and organizations. • Manage corporate sponsorships and activations. • Attend community events, job fairs, education fairs, and employer sponsored events. • Manage local campus social media accounts and paid advertising. • Utilize Salesforce CRM for contacting and engaging potential businesses. • Organize and execute campus events
Image U.S. ARMY

U.S. ARMY

RECRUITING ASSISTANT | 11/2011 - 11/2013

Prospected for and processed qualified applicants, designed, and executed engaging sales presentations, meet monthly and annual recruitment goals.
Image MILITARY POLICE

MILITARY POLICE

OFFICER, U.S. ARMY | 11/2005 - 11/2011

Deter crimes and assure community through high-visibility policing; Patrol assigned areas and monitor activities to protect people/property; Investigate crimes and apprehend suspected law violators; Observe and respond to various situations or emergencies.
Education history
Image MONTANA STATE UNIVERSITY

MONTANA STATE UNIVERSITY

B.S.

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1501 Lincoln Blvd.#1014 Venice, CA. 90291