Patrick Smith: Digital Media Assistant in Tempe, AZ

• Manage day-to-day operations of website and app • Create graphics, videos and media for O&O platforms • Track KPIs for content series across O&O and social platforms • Provide content recommendations based on data-driven insights • Increased YouTube KPI's by an average of 91%

• Create and pitch original content for social media channels and team website • Manage content using Tweetdeck, Spredfast and Pocket • Record and edit video and using various devices for use social media channels • Research and pitch content ideas • Generate weekly reports for paid social media initiatives • Provide coverage to community events and initiatives

• Assisted in day-to-day basketball communications efforts • Crafted media guides, game notes, press releases and editorial content • Compiled daily clips for internal distribution • Managed game-day media relations efforts • Managed team of six interns

• Managed digital archive of photos for all 36 varsity sports • Recorded, edited and produced video using Adobe Premiere and Lightworks • Served as media contact for men's basketball, women's lacrosse and several other programs • Created and updated media guides, press releases, game notes, and recaps • Recorded statistics for varsity sporting events manually and using Stat Crew software • Trained, integrated, and supervised crop of 10 interns

• Created graphics, videos, and other content using Adobe Creative Cloud products • Programmed and scheduled content across social media platforms using CMS programs • Collaborated with coworkers using Trello, Slack, and Box • Built and pitched creative ideas to increase fan engagement and awareness