paulina serra: graphic designer in san diego , CA
Summary
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Work experience
San Deigo Chinese Historical Museum
graphic designer | 09/2021 - Current
Rebranded Museums Brand identity and created guide for brand guidelines.
Manage social media accounts and curate engaging content to promote museum events, fostering increased community engagement and awareness.
Design and produce captivating print and digital assets for museum exhibitions and marketing materials, ensuring alignment with brand identity and messaging.
Collaborate closely with the museum director to communicate museum activities and events effectively, enhancing visibility and attendance.
LEUS
Product Designer | 11/2021 - 03/2022
Worked as a product/ graphic designer creating and creating in-house design for products and helped update digital assets within web and marketing. In addition, I worked in direct contact with factories to ensure production and communication with the team. As well as help with visual content that was needed for the company.
STANCE
Stance packaging intern | 08/2019 - 10/2019
Worked as a package design intern at Stance; my primary role was to help the team update the new package designs on their new dielines and designs. I also helped the team with day-to-day concept work for special projects, either by research, sketching, or making CADS.
ROXY
FootWear Internship | 09/2018 - 01/2019
Worked with the Roxy footwear team on print and pattern design. I also learned to choose material and color, trend shopping, forecasting, packaging, design graphics, and CAD designs. In addition to daily tasks, I also was active in meetings and engaged with the team on upcoming projects.
Education history
Laguna College of Art and Design
BFA | 2019 - 2015
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