Rachel Guidry: Freelance in Santa Rosa Beach, FL

• Analyzes, styles, and photographs imagery as well as creates copy for clients’ social media postings, events, and page information. • Oversees client’s communities for ideal exposure rates, engagement rates, and overall reputation. • Drives traffic to and gains awareness for social media pages and websites by creating and stylizing email newsletters, online advertisements and websites themselves.

• Implemented live videos and content creation, Google SEO, social media campaigns, and email newsletters to increase the mall’s overall exposure in website visits and page views. Also helped retail stores increase sales through “out-of-the-box” promotional marketing techniques of their products, events, and sales in magazines, social media channels, websites, and radio stations. • Promoted, managed, and executed monthly community events within the mall, which ensured a smooth and enjoyable time for all attendees. • Networked in various area Chamber of Commerce networking events and their corresponding Young Professional groups each month to keep Destin Commons’ exceptional public image and top-of-mind presence.

• Managed Facebook, Instagram, and Twitter, as well as increased follower and engagement numbers by 100% in the first two months. • Created content daily including, but not limited to still life and digital fashion lifestyle styled flat lays, other imagery, and videos for social media posts, and email newsletters. • Coordinated weekly features for “Inbetweenie of The Week” and promotional Miss Kerve influencer blogger boxes as well as managed Facebook, Instagram, and Twitter channels to increased follower and engagement numbers substantially. • Styled models and set for the fall product line photo shoot as well as coordinated said models, hairdressers, makeup artists, videographers, and photographers for the day.

• Helped various aged customers pick outfits and styled them every day. • Assembled and straightened the entire store multiple times per shift. • Inventoried and organized all stock most days of the week.