Rei Nishimoto: Social Media Manager in Los Angeles, CA

Engage clients in delivering tactical messaging across a range of online and social media platforms that boost interest and gain conversions; guide clients through overall promotions, marketing, and public relations offerings. Develop content strategies and produce copy across blogs and social media channels. Reach target audiences via Facebook, Twitter, LinkedIn, YouTube, and Snapchat. Write impactful bios and press releases for artists and music production companies. • Grew Instagram and Facebook followers from Majik Box Pedals from 25 to 2,000+ by providing live coverage of National Association of Music Merchants (NAMM) convention in 2014 and 2016. • Boosted social media followers across multiple platforms by running engaging physical presence at the 2014 South by Southwest Festival and Austin, TX; designed and distributed literature while ramping up photo circulation on Instagram, Facebook, and Twitter. • Gained upwards of 50K views on Facebook Live demo with endorsee Larry Mitchell and signature guitar pedal, Body Blow; grew brand interest by sharing exclusive content across social media channels.

Promoted musical acts through social media avenues, press release distributions, and music blogs. Planned and executed timed releases across multiple channels to drive band interest. • Grew overall numbers for Motor Gun Hotel, Internal Corrosion, and Dedvolt by 150% while managing social media campaign publicity. • Boosted social media numbers 120% for tour publicity clients through strategic campaign efforts; obtained features on on Blabbermouth, Horns Up Rocks, and Sirius XM's Liquid Metal Radio. • Rapidly generated 25K+ YouTube views while premiering "Sinking Further" video for Valor & Vengeance.

Advanced Foundation's mission to stop human trafficking by helming all social media and public relations initiatives. Grew donation revenues and helped cultivate key partnerships by sharing messages and securing the media exposure. Coordinated with press and public event planners to shine a spotlight on the Foundation. Collaborated with leadership to define key messages; wrote and scheduled press and media releases. • Built Facebook, Twitter, and Instagram accounts from scratch and launched tactical engagement strategies, growing followers from 25 to 2,000 over a short period. • Secured media coverage of Foundation's involvement with Annual Rock for Freedom Event at Lucky Strike Live Hollywood (featuring Nick Carter of Backstreet Boys) via KABC Channel 7, Music Connection, Hollywood 360, and So Cal Music Today; brought in over $18K in donations from event. • Achieved sustained interest and engagement by sharing relevant articles across social media channels.

Managed and produced in-house publicity and marketing for label's signed rock bands. Ramped up for albums and tours by writing and distributing press releases. Grew brand recognition by negotiating and coordinating features in popular magazines and negotiating third-party endorsements. • Landed endorsements with D'Addario Strings and Evans Drumsticks for Death Valley High members while managing talent at 2014 NAMM and South by Southwest festivals. • Elevated brand awareness for young company by garnering features in popular music blogs (thePRP, Blabbermouth) and print magazines (Revolver, Alternative Press). • Helmed marketing initiatives for high-profile rock banks, Death Valley High and Kill the Precedent.

Drew interest and revenue for guitar company by building up and managing Facebook and Twitter pages. Promoted products by creating marketing strategies surrounding endorsing artists. Posted press releases and distributed to press outlets. • Increased traffic 100% over a two-week span and doubled number of followers. • Boosted company and brand awareness 200% following new social media launch.