Robert Clay: Sales/Marketing/Events Manager in San diego , CA

As a local company here in San Diego for over 56 years Veys is a staple in the Powersports business and a brand that is well known in the Southern California area. During my time here I have been in charge of the marketing platform which included working with local advertisers, television stations, and events. I also am in charge of marketing via all of the social media platforms which included geo-fence, geo-targeting, and contextual targeting to drive business to the store. Another role in the dealership that I have is also Sales Manager which puts me in charge of the sales team, parts department, and service. The coordination with all three departments along with the ".com" we own requires a budget, personnel, and margin management working alongside the marketing strategy that we put in place. The jobs require a constant change to marketing/sales strategy due to the changes in seasonality and growing trends in the power sports community