Ryan Daly: Principal, Sales and Consulting in Oceanside, CA
Ryan Daly
Principal, Sales and Consulting
Oceanside | United States
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Summary
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Projects
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Work experience
Cloudbreak Concepts LLC
Principal, Sales and Consulting | 01/2010 - Current
I assumed the role of Principal, Sales and Consulting in 2010. I am responsible for spearheading overall sales and consultancy functions by overseeing and implementing revenue enhancement strategies to attain annual objectives. I am known for expanding product distribution activities by administering various channels, including e-commerce, brick/mortar, and direct to consumer to maximize profits.
* Augmented orders for The North Face by 318% while achieving strategic goals by 498% and executing appropriate plans.
* Exceeded annual sales of FITSOK custom socks to Drop.com from 125% to $150K by applying innovative product launch strategies and curtailing lead times.
* Won ‘Sales Rep of the Year’ award in 2014 for managing merchandising and marketing functions efficiently for 7 years while generating revenues by $10M for Zoot Sports.
* Successfully inaugurated sales agency and augmented profits valuing $30K in 1 year resulting in $2M within 3 years through exceptional pipeline management and strategic lead generation.
* Streamlined revenue presentation procedures and boosted sales of Orage ski apparel by 128% through utilization of digital tools.
* Steered entire logistics, sourcing, marketing and sales operations while introducing multiple brands, including High Mountain Honey brand through various platforms to generate profits.
* Increased orders valuing $50K by introducing Ottolock products to REI through impactful presentations.
* Increased 67% sales in first quarter 2020 through project life-cycle management while launching new flavor for Vitalye Sports Nutrition.
* Earned maximum client satisfaction level while serving high-profile customers for inimitable services.
* Appreciated by executives for selling multiple product lines on Amazon.com through direct vendor and third party channels to propel annual profit milestones.
Millennium Packaging Group
Strategic Account Sales Representative | 09/2007 - 01/2010
Pioneered relationships in Southern California market with food processors & restaurant groups. Responsible for sales and new product presentations to HEB Supermarkets corporate buying team. Managed annual sales volume of over $5,000,000 in products & services.
MAJOR ACHIEVEMENTS
-Directed and produced a $1.9Million revenue increase with HEB Stores in 2009.
-Closed a $300,000 annual contract to distribute printed beverage cups for all HEB stores.
FILA USA
Footwear and Apparel Sales Representative | 08/2004 - 10/2007
Focused on sales to specialty trend boutiques, urban, and athletic specialty accounts. Managed customer base of over 100 accounts throughout the Southeast and Southern California regions. Spearheaded launch of exclusive Filativa Brand to high-end boutique stores in FL, later managing the business for the East Coast region.
MAJOR ACHIEVEMENTS
-Promoted to East Coast boutique specialty sales representative in May 2005.
-Awarded 2005 Fila Specialty Sales Representative of the Year.
Education history
TEXAS TECH UNIVERSITY
BACHELOR OF BUSINESS ADMINISTRATION | 1990 - 1994
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