Bike

Golf

Lifestyle

Outdoor

Snow

Health & Fitness

$6.0B Value Retailer, 1,400+ Stores and E-Commerce
Vice President Global Sourcing- Columbus, Ohio (07/2016 - 04/2021)
Sales Volume: $1.6b- Furniture, Soft and Hard Home, Seasonal, Food, Consumables, Pet, Toys and Accessories.

Responsible for sourcing, product development, packaging, branding, PLM, trend and QA for all Private Brand
products. Team manages 15 Private Brands totaling over $1.6b in retail sales.
®   Relaunched 115 year old furniture brand Broyhill. Developed and executed new Broyhill product and branding strategy across furniture, soft home and seasonal businesses. In 2020 Broyhill exceeded it's
financial plan and delivered over $400m in sales for it's first full year.
®   Responsible for managing 3 sourcing agencies that cover Asia, India, Europe, Mexico and South America
sourcing. Over $800m of purchases from over 700 factories.
®   Executive sponsor and change management leader for Product Lifecycle management system search and implementation. System manages all sourcing, product development and quality activities Internationally
and select Domestic. Over 1,500 users made up of internal and external vendors and 3rd party providers.
We successfully launched the system on time and under budget.
®   Developed trend process to support cross-category themes, style direction and color palettes used for
events and Private Brands. Team collaborates internally and with outside trend services to deliver over 40
trend collections annually.
®   Built internal quality team that manages product testing and inspection using external 3rd party testing labs
for all import product and domestic Private brand product. The team also manages the social and CTPAT
activity using a 3rd party.

SPORTS AUTHORITY $2.6B Sporting Goods Retailer, 460 stores and E-commerce

Vice President Global Sourcing

Sales Volume: $360m from camping, watersports, bicycles, wheeled goods, winter hard goods, outdoor rec, fishing and hunting.

Responsible for strategy development, advertising, E-commerce and financial success of the Outdoor division.
Responsible for managing vendor relationships with 100+ vendors, including Coleman, Columbia, K2, Burton,
Speedo, North Face, Bell Sports, Giro, Diamond Back and Body Glove.
® Promoted to this position by the CEO to bring to life the vision of an outdoor "store within a store"
concept. Worked cross functionally to develop new store layout, marketing campaign and signage package
that was more cohesive and improved experience for our Outdoor customer.
® Successfully rebuilt the financial and strategic objectives for the Outdoor area. Net results were increased
gross margin dollars and space productivity.
® Developed a new strategy to increase the boat business and improved retail sales by 52%. Strategy
including elevated product assortment, fixture program, educational signage, sales training, digital
marketing and direct mail campaign.
® Managed team of 8 buyers and 8 assistant buyers.

Vice President

Sales Volume: $280m from Baseball, Football, Soccer, Basketball, Lacrosse, Outdoor games and Sports Medicine.

Responsible for strategy development, advertising, E-commerce and financial success of the Team Sports
division. Responsible for managing vendor relationships with 50+ vendors, including Nike, Under Armour,
Wilson, Adidas, Easton, Riddell and Lifetime.
®   Developed and executed initiatives that realized a retail sales gain of 10.2% in 2010.
®   Led cross functional team to launch "head to toe" product and marketing campaign in Baseball, Football
and Lacrosse. Results were double digit increases in all 3 categories.
®   Partnered with Nike and Adidas to grow the World Cup Soccer business in the U.S. market. Worked
closely with the brands to build an expanded assortment and a World Cup shop with new fixtures and a unique sign package. 2010 results were $10.4m in retail sales vs. $900k in 2006.
®   Updated baseball apparel merchandising strategy. Negotiated and developed new fixture program's with Easton, Mizuno and Nike. Developed preprinted colorful baseball signage that showed image of product,
features/benefits and price. Results were double digit increases in the apparel category.
®   Worked closely with Nike, Under Armour and Wilson to pioneer the "Integrated" football protection
category. Negotiated exclusive product and launches, increased marketing and new fixture/signage
program.
®   Collaborated with the stores organization, planning and supply chain to develop the "Right Product, Right Time" program. We leveraged historical data, field feedback and other insights to develop a process to manage season start dates and in-stocks by sport by location to address the complex Team Sports calendar.


ACCOMPLISHMENTS:

Find out detailed information about Ryan Shuster,  in Dublin, OH

Ryan Shuster: in Dublin, OH

Ryan Shuster

BIG LOTS

DMM Outdoor Recreation

DMM Team Sports

Loyola University