Sandra Trotta: in Richmond, VA

Sandra Trotta
Richmond | United States
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Interests
Environment
Arts & culture
Education
Sharing positive energy
Animal welfare.
Summary
Activity
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Work experience

33 Threads
Regional Sales Manager - Mid Atlantic | 01/2020 - 08/2020
Passionate problem solver dedicated to growing ToeSox, Tavi Noir, Base33 brands within the world of barefoot fitness. Helped launch new apparel collection for Fall 2020 for territory including PA, NJ, DE, MD, VA and WV states. Built business relationships with Xponential Club brands, Pilates, barre, cycling, rowing, yoga and other studio and fitness industry clubs, resorts and sport stores to grow sales. Opened key accounts within first 3 months and actively participated in Active Collective trade shows and other in store promotion events. Executed business plans using Act!, SAP, Outlook, and Magento platforms. Furloughed due to Covid19 closures.
Apparel Bridge, LLC - SHAPE Activewear & CHASE54
Senior Sales Manager / VP of Sales | 08/2017 - 05/2019
A global sales leader responsible for generating and driving sales for SHAPE Activewear and CHASE54. Developed and grew business relationships with athletic apparel retail partners. Opened top key accounts – REI, Stitch Fix, Military, Burn Boot Camp and other luxury resorts, country clubs, studios and International department stores while working from my home office by setting goals and developing a plan of action. Active Collective, PGA, The Running Event. Organized and ran in store events to promote SHAPE brand.
lucy activewear (wholesale)
Territory Sales Representative | 01/2016 - 04/2017
Successful B2B sales leader serving a broad range of 250+ retail accounts located within NY, NJ, PA, MD, DE, VA, WV. Became valued team member by providing leadership, customer support, detailed follow-up and commitment via email, phone calls, and in person meetings which resulted in 100% increase in sales for 2016. Exceeded quarterly sales goals for 2017 pre-book orders by 34%. Developed new clients of specialty, run, outdoor, resorts, fitness, and military from the ground up. Preparing and delivering detailed sales presentations using Elastic and HighRadius along with effectively managing the day to day business success goals. Led strategic account planning which resulted in increased growth margins and financial target. Actively worked trade shows. Outdoor Retailer, Active Collective, GOA, Fleet Feet Conferences, Coterie, and in store vendor events.
Karma Athletics (wholesale)
Territory Sales Representative | 05/2015 - 12/2015
Successful B2B sales leader serving a broad range of 100+ retail accounts located within NY, NJ, PA, MD, DE, VA, WV. Developed new clients of barre, yoga, Pilates studios, resorts, cruise, fitness, and other specialty studios from the ground up. Designed sales strategies which resulted in creating the largest new client territory. Became a valued member of Karma team by providing leadership, support, detailed follow-up, commitment.
JPK Paris75 & Sulu Collection
Account Sales Manager | 05/2010 - 05/2015
B2B Sales Leader responsible for driving sales throughout various sales channels. Extensive travel for in person meetings, trade shows, show room appointments, and other brand events to generate orders. Managed day to day flow of account management, order entry, account set up, product samples, line sheets. Created recaps and selling reports to build business and improve gross margins. Successfully executed trade show experience - Coterie, Intermezzo, Project, ATS, Miami Swim, Atlanta
Education history
Florida State University
BS in Fashion Merchandising | 1981 - 1985
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