Tessa Sanders: in Denver, CO

• Guided client engagement decisions with team by supporting administrative and marketing needs such as linesheets, look-books and high-resolution imagery • Cultivated key marketing strategies to build a strong presence, helped execute digital campaign ideas for existing and new clients • Created initial draft for PR campaign summary reports - includes all relevant information and highlights • Coordinated castings and maintain relationships with modeling agents for models that may be needed for client photoshoots or events • Designed and delivered pitch decks to editors and roll out timely media alerts to the marketplace • Created initial draft of all agendas including all pending and in hand coverage and any updates on client-specific outreach communications • Coordinated all New York & LA fashion ‘pulls’, ensures that everything gets to stylist in time and follow up with stylists to make sure coverage is not overlooked and all pieces are returned • Managed daily tasks, follow up and coaching recommendations with inhouse interns • Drafted PR captions that align with client brand messaging, creates and follows timeline for posting and engage regularly with target audience

• Prepared expense reports, and general office management • Conducted critical communication with Directors and Management around the clock during filming season • Managed cast daily schedules and completed with any last-minute needs with composure and pace • Adjusted to situations under pressure to ensure production ran smoothly

• Managed GA and VIP booths • Organized/Managed VIP and Talent PR boxes • Performed administrative and clerical work including distributing daily paperwork and relaying instructions

• Hired to manage One Illinois.com social media presence specific to Instagram. • Reporting to the CEO, provided assistance with managing business & personal appointment scheduling. • Hours included being fully available 7x24 for global scheduling and social media insight needs. • Helped organize many charity fundraisers working closely with staff and external vendors.

Conducting market research to identify new customer segments, meaningful industry trends, and generate metrics and reporting to provide actionable insights. Creating offer awareness that dynamically connects to our targeting audiences.

• Manage company Instagram account by posting pictures from events. • Reached out to customers, team members and partners to help with upcoming events. • Focused on key marketing strategies to gain a greater following and revenue penetration.

• Provided end-user feedback and feature/function for newly launched discount coupon mobile application to gain market acceptance, validate strategy and adjust use-cases.