Verjine Demirdjian: Sales Operations Manager in Oceanside, CA

• Conduct weekly, monthly, quarterly, annual sales analysis and product mix forecasting for North America including Specialty and Chain Retail, E-tail, Department Stores, and Sporting Goods channels. • Prepare and administer annual sales budgets by channel of distribution. Contribute to annual and monthly business planning and play integral role in financial planning, product development and Go to Market strategies. • Produce the analysis for and participate in weekly and monthly forecast meetings with Senior Management, Finance and Planning departments to review sales results by product category and channel. • Create seasonal sku level forecasts for gross margin analysis to help determine pricing strategies. • Collaborate with Inventory Planning to maximize sales growth and maintain target inventory levels, adjusting style forecasts based on trend and performance. • Manage reports and dashboards to help improve decision making strategies for Sales, Product, Marketing and Operations. • As a project lead, successfully managed the migration from SAP BW Analyzer to SAP Business Intelligence Cognos reporting. Created queries in a new reporting environment, collaborated with other brand leads on process improvements and standardization of reports.

• Provided leadership, coaching and development to team of 7 customer service representatives. • Responsible for post-sales transaction excellence by ensuring on-time order processing and maximizing inventory allocation. • Ensured consistent achievement of customer service levels and standards. • Implemented processes for faster turn-around of order processing. • Planned monthly sales objectives with Distribution Center, Inventory Planning and Logistics to improve efficiencies. • Reviewed vendor compliance and routing guidelines to reduce chargebacks.

• Created and reviewed various tracking reports to manage product lifecycle from design to production. • Maintained calendar for approvals for fabric, color and trim to meet deadlines. • Prepared management reports to establish gross margin targets and costing. • Negotiated costs, lead-times, and deliverables with international vendors. • Processed purchase orders and monitored work in progress reports from factories to maintain on time delivery.