Adam Wells: Sales Manager in Temple, TX

● Recognize Marketing Opportunities ● Performing direct Marketing and Promotion launching "Events" ● Foster a culture of continuous improvement, constantly evaluating and refining marketing strategies to stay ahead of industry trends and maintain a competitive edge.

Oversee the strategic management of over 100 accounts across the Central U.S., ensuring consistent sales growth and exceptional customer service. ● Proactively develop and maintain robust relationships with territory partners and customers, establishing Mustad Americas as a trusted leader in the industry. ● Work with the National Sales Manager to put programs and pricing into place. ● Proactively develop and maintain robust relationships with territory partners and customers, establishing Mustad Americas as a trusted leader in the industry.

Product "Expert" Through Ongoing Product Knowledge Training; Conducts Product Demos To Entire Staff. ● Increased Fly Fishing Sales by 20% ● Coordination Of All "Special Events"; Maintenance Of Pricing And Upc Integrity; Determining Proper Assortments; Accuracy Of Inventory; Proper Display, Signing And Pricing Of All Advertised Items.

Support buying team through product recommendations and product quantities ● Complete monthly sales training with Glenn Roller Institute ● Help bring in multiple outdoor brands to increase overall sales revenue.

● Partnered with company managers to plan sales strategy ● Teached and coached beginner anglers on fly fishing basics 101 Angler Education.

Gained thorough knowledge of POS system functions including returns, exchanges, sales history reports, markdowns/unauthorized markdowns, and payroll & intranet functions including performance metrics. ● led the sales team to achieve its annual goals; this was a 16% increase from the previous year.