Aidan Seufert: in Los Angeles, CA

Digitally retouched and reformatted in-store marketing, photos and copy for all global stores. Coordinated all language translations for marketing copy to ensure 100% success rate in delivery of all print marketing to appropriate international stores.

Launched and operationally assisted Marine Layer's first Ohio location Performed as store and project manager of store projects and initiations in sectors of marketing, brand outreach & awareness, strategic sales enablement, visual merchandising strategies and employee training development specified to the store's region Developed creative and technical project briefs to identify business cases, communication plans, work breakdown flows, problem definitions and project plans to drive KPI's of a projected nearly $1 million store. Successfully finished 101% to forecasted plan for 2018

San Francisco, CA - 05/2017-09/2017 - Ability to get acquainted with business trend analyses for a new store while having clarity of corporate initiatives to accelerate engagement through creative concepts and visuals - Cross-functionally managed visual team across men’s and women’s categories - Developed visual concepts that increased men’s sales by 20% for Grant Avenue Location during Summer 2017 - Lead merchandising strategy for a $14 million store in San Francisco Columbus, OH - 10/2014-05/2017 - Within my educator role my efforts were centered in visual merchandising, extensive product knowledge and education, styling, and brand event planning - Visual efforts contributed to $1 million in revenue for my store in 2016 - Increased men’s sales by 15% for calendar year 2016