Arthur Chark: Sr. Marketing Product Manager in van nuys, CA
Arthur Chark
Sr. Marketing Product Manager
van nuys | United States
Skills
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Summary
Activity
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Work experience
Tack Media
Sr. Marketing Product Manager | 11/2011 - Current
• Worked closely with Information Technology, Quality Assurance, Marketing, and other business units to deliver mobile releases to fulfill deliverables and meet deadlines for each project phase.
• Acted as liaison between IT and Sales/Marketing Management for all online initiatives, thus reducing time to market.
• Managed ongoing analysis and adjustment of Google AdWords campaigns to generate qualified sales leads and improve ROI.
• Created and managed project documentation, including statements of work, change requests, meeting notes, and weekly status reports.
• Worked closely with Marketing, Social Media, Project Management, and Engineering to coordinate and execute on all web initiatives.
• Managed broker/affiliate relationships and worked to improve their success.
• Monitored sales and conversion rates daily to determine effectiveness of marketing initiatives.
• Collaborated with UI/UX Experience professionals on supporting user interface specifications.
• Explored, identified and capitalized on responsive, mobile, SEO/SEM and social media trends and strategies.
Education history
Glendale College
Associates Photography | 2005 - 2007
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