Chris Domenick: in Los Angeles, CA
Chris Domenick
Los Angeles | United States
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Summary
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Activity
Projects
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Work experience
Gram by Gram Marketing Agency
Head of Client Services | 11/2019 - 04/2020
Led client services team between Los Angeles and Toronto and served as point-of-contact for C-level client • Multi-quarter integrated campaign
planning and execution
stakeholders across a $4,000,000 portfolio.
• Proactively provided clients solutions for branding, cross-channel programmatic strategy and execution, digital • SOW drafting and negotiation
media strategy and management, campaign creative strategy and production, email marketing, market research, • Financial budgeting and forecasting
product development and shopper marketing strategy resulting in a 20% increase in agency billings over six months. • Team management and mentorship
• Developed internal business operating workflows for project management, client onboarding, budgeting, contract • Program management
development, pitching, account profitability tracking, vendor management, KPI success planning and peer review. • Presentation building and delivery
• Responsible for agency profitability, agency marketing, agency resourcing and SOW, MSA, vendor agreement, • Brand strategy and development
change order generation and negotiation. • Partnership development
• Issue spotting and problem solving
VIRTUE
photo, animation, AR, VR and Senior Account Director | 04/2019 - 11/2019
experiential production
• Managed agency portfolio of five clients and exceeded target revenue goal for three consecutive quarters by
increasing portfolio billings from $7,200,000 to $9,000,000.
• Ideated, sold in and led agency team of 22 people to develop Weedmaps' Museum of Weed, a $7,000,000 fully ACHIEVEMENTS
integrated marketing initiative.
• 2x Clio Award winner (Museum of Weed).
• Responsible for the Los Angeles office business development pipeline and led all pitches resulting in selling through
• 2x One Show shortlist (Museum of Weed).
work for Beats, Pinterest, LS&Co., OPI, 20th Century Fox, Adult Swim and TikTok for campaign creative strategy
• 100+ press hits generating 1B impressions
and production, experiential production, cross-channel programmatic strategy and execution, social media creative
(Museum of Weed).
production and management, web application development and cultural strategy.
• Oversaw highest performing campaign
• Responsible for SOW, MSA, change order and vendor agreement generation and negotiation in addition to
(Museum of Weed) in both Weedmaps & overseeing management of all deliverables on time, on budget and at quality.
Virtue's history.
• 1x YouTube ad leaderboard winner in 2016
VIRTUE
Account Director | 03/2017 - 04/2019
50MM+ impressions.
• Led cross-functional agency team to produce $5,500,000 ATYPE campaign for Under Armour. The campaign
included executing a 360° integrated marketing campaign, fabricating a multi-use artist studio, developing a mobile
Education history
University of Colorado at Boulder
BS of Business Administration | 2009 - 2012
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