chris miller: Director of Sales and Marketing in Rockford, MI
chris miller
Director of Sales and Marketing
Rockford | United States
Skills
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Interests
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Industries
Bike
Lifestyle
Outdoor
Run
Triathlon
Health & Fitness
Summary
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Activity
Projects
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Work experience
Vasque Footwear
Director of Sales and Marketing | 01/2011 - Current
VASQUE FOOTWEAR., Red Wing, MN 2009-Present
International manufacturer and distributor of premium outdoor shoes and boots focused towards hiking, backpacking, trail running and multi-sport markets. Vasque is a division of Red Wing Shoe Corporation, a family owned 108 year old company with a strong history and heritage in the shoe business.
Director of Sales and Marketing
Manage and maintain sales and marketing position and direction while supervising independent sales team as well as international sales distributors. Focus on development and consistent delivery of brand messaging, brand positioning, and brand advancement on global scale. Active involvement in Long Term and Short Term Strategic Planning, Marketing, Supply Chain, Forecasting, and Customer Service mgmt.
• Influential role in massive corporate re-branding and brand consolidation effort including extensive work with multiple external marketing, web, and linguistic specialists.
• Instrument
Education history
University of North Carolina/ Appalachian State University
BA and MS | 1995 - 1999
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