Devun Kim: Creative Director in Norwalk, CA

Lead the global creative direction for all brand divisions of technical gear and apparel including Motorcycling, Motocross, Cycling, Apparel/Sportswear, and Automotive. Oversee a multidisciplinary creative team, guiding visual strategy across all channels. Drive concept development and execution for seasonal campaigns, lookbooks, catalogs, website design, and product launches. Lead the design of experiential marketing, in-store displays, and branded content. Define and implement creative frameworks that align with broader business goals and global market expansion. Ensure brand consistency across digital, print, and environmental platforms.

Managed all aspects of the eCommerce website (www.asbydf.com). Created creative briefs for seasonal campaigns and photoshoots. Designed lookbooks, homepages, email campaigns, digital ads, and sales presentations. Created artwork for lookbooks, homepages, email campaigns, digital ads, and sales visual presentations. Directed and led seasonal campaign photoshoots. Managed digital ad marketing strategies.

Supervised the department in the purchasing, production, and delivery of all footwear and snowboard boots globally. Worked directly with the Domestic and International Sales Management, Product Line Managers, the Development Team, and overseas vendors in the production of all seasonal and SMU footwear. Analyzed purchase order data, sales order data, and inventory data regularly to increase production/logistics efficiency and prevent production-to-sales loss. Created and maintained line lists and costing in database.