Drew Bedford: Senior Brand Storyteller in Park City, UT
Drew Bedford
Senior Brand Storyteller
Park City | United States
Skills
No information
Interests
Marketing
Copywriting
Advertising
Digital storytelling
Summary
Activity
Projects
No information
Work experience
KÜHL Clothing
Senior Brand Storyteller | 03/2020 - Current
Wearer of many hats: storyteller, proofreader, creative director, interpreter for the design department. Crafted strategies to create greater awareness of KU¨HL history, innovation and brand. Collaborated with founder and marketing director to formulate a roadmap for greater engagement throughout the customer journey. Advocated for building long- term relationships with customers through passionate, authentic, and inspiring content.
IN8LOGIC
Creative Director/Partner | 01/2016 - 01/2019
Digital tribal leader for omni-channel campaigns, brand development, content marketing and web design/dev. Directed creative strategy, development and production to create game-changing results on time and on budget.
CLIENTS: Verizon Wireless, McCann Ericksson/MRM, Cisco, KÜHL, Trails Utah
Flashpoint
Creative Director/Partner | 01/2003 - 01/2014
Co-founder of this integrated marketing communications company targeting the mountain/lifestyle market. After living the mountain sports lifestyle for years, we launched an integrated digital agency to bring the outdoor industry into the digital age.
Co-managed the financial, account, and creative growth of the company from two to twelve employees.
CLIENTS: Black Diamond Equipment, Expert Voice, Petzl, Rossignol, Smith Optics, Spyder, The North Face, Stein Ericksen Lodge, and Waldorf Astoria.
Education history
University of Utah
BA
University of Utah
Certificate
Connections
Companies (0)
No information