Eddie Rollins: Sr. Graphic Designer in Laguna Niguel, CA
Eddie Rollins

Sr. Graphic Designer
Laguna Niguel | United States
Skills
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Industries
Lifestyle
Outdoor
Skate
Surf
Summary
Activity
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Work experience

Salty Crew
Sr. Graphic Designer | 10/2020 - Current
• Oversee all printable products for Mens and Boys which is 75% of our business.
• Develop artwork that elevates and differentiates brand from competitors.
• Create tech packs and approve strike offs from screen printers for each season.
• Provide creative ideas and artwork for our cut and sew ovens and board shorts.

Hybrid Apparel
Sr. Graphic Designer | 01/2013 - 06/2020
• Developed graphic design presentations for major licenses including Disney, Marvel, Star Wars, Peanuts, Nintendo and Pokémon that resulted in large production orders.
• Created numerous weekly best-selling graphics sold in Target, Walmart, Kohl’s and Macy’s.
• Worked closely with art directors to understand and meet customers’ vision and goals.
• Efficiently managed and completed multiple projects and tasks under tight deadlines.
• Provided creative ideas and input for mens, boys and toddler projects, from start to finish.
MMS/Jem Sportswear
Art Director/Graphic Designer | 04/2000 - 01/2013
• Built the Art Department from 1 to 6 artists resulting in sales growth and increased profits.
• Oversaw and increased efficiency and quality of the Art Department output by 50%.
• Generated and proactively implemented creative strategies based on client’s ideas and input from start to completion.
• Developed numerous marketing programs, logos, graphics, brochures, and POP displays, for multiple clients.
Gotcha Sportswear
Graphic Designer | 10/1999 - 04/2000
• Created logos, graphics and designs for the entire Gotcha brand.
• Provided continuous, high quality clothing graphics for mens and boys.
• Designed soft goods, POP displays as well as line lists and packaging for all divisions for each season.
• Responsible for meeting with screen printers and approve strike-offs.
Elasco Inc.
Graphic Designer | 06/1998 - 09/1999
Create graphics for t-shirts, skateboard wheels and inline wheels. Responsible for creating flyers, brochures and packaging for the company. I also was responsible for separating and laying out graphics to ready for printing.
Education history
California State University-Long Beach
Bachelor of Arts (BA) | 1994 - 1997
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