Ella Parker: in Weston, CT
Ella Parker
Weston | United States
Skills
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Interests
Fashion
Retail
E-commerce
Summary
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Activity
Projects
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Work experience
Calvin Klein
Ecommerce Intern | 06/2019 - 08/2019
Exposed to and collaborated with a variety of sub-teams through a weekly rotation including site execution, user
experience and analytics, site merchandising and tactics, digital marketing and buying
* Developed numerous competitive analyses on a range of ecommerce topics and presented findings to team
* Merchandised products on the website using Commerce Insights to create a positive company and user experience
HATCH Collection
Ecommerce Merchandising Intern | 06/2018 - 08/2018
Analyzed data and pointed out key call-outs to the company, using Google Analytics and Shopify to reflect on past
weeks site and sales performance
* Developed and proposed competitive analyses on a variety of topics, researching over 30 other companies
* Merchandised new products, product pages and specialty pages on HATCH Collection's website using Shopify
Balboa
Social Media Manager | 06/2016 - 08/2017
* Helped build the Balboa Instagram account above 20k followers
* Created and executed the content strategy while working with a team of remote photographers
* Promoted company's values of inspiring others and supporting solutions to solve America's hunger problems
LEADERSHIP EXPERIENCE
Education history
Indiana University
Bachelor of Science | 2016 - 2020
Connections
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