Hayley Duncan: Customer Success Manager, Client Services in Huntington Beach, CA
![Profile background](https://content.malakye.com/media/uploads/images/personalprofiles/backgrounds/716078_636838433654636456.jpeg)
Hayley Duncan
![Profile avatar](https://content.malakye.com/media/uploads/images/personalprofiles/thumbs/716078_636838435418214113.jpeg)
Customer Success Manager, Client Services
Huntington Beach | United States
Skills
No information
Interests
No information
Industries
Lifestyle
Health & Fitness
Summary
Activity
Projects
No information
Work experience
TruSignal
Customer Success Manager, Client Services | 12/2017 - Current
• Owning day-to-day customer success management and client implementation of platform.
• Building productive ongoing relationships with direct advertiser marketing teams, advertising agencies, and agency trading desks.
• Consulting with customers on digital marketing and data-driven targeting best practices.
• An expert in targeting data, predictive modeling, and execution strategies for display, video, mobile, and digital media campaigns.
• Creating internal account plans that are based on customer strategy, executional goals, and KPI-driven targets.
• Analyzing campaign performance reports to determine campaign success, identify execution problems, and suggest opportunities for optimization.
• Identifying new business opportunities and up-sell/cross-sell opportunities.
KRT Marketing
Global Media Planner | Account Manager, Client Services | 07/2016 - 12/2017
• Managing digital and print recruitment media, marketing, and advertising for Global Fortune 500 companies.
• Providing media planning, contract negotiations and global employer branding strategy.
• Diversifying and growing client business by strategically upselling and ensuring client retention.
• Work closely with clients on an ongoing basis to discuss goals, identify opportunities and recommend media buys and services.
• Experienced knowledge with various industry technologies (i.e., applicant tracking systems, job distribution services, CRMs, Google Analytics, Tableau, and SmashFly.
• Advanced proficiency and experience in Microsoft Office (i.e., Word, Excel, PowerPoint, etc.)
• Train and host weekly, bi-weekly and monthly calls on products, tools, and services for clients.
• Use metrics and analytics to improve effectiveness of each client's recruitment initiative YoY.
• Prepare and deliver pitches to the client based off research, annual recommendations, and new implementations.
RadiumOne
Account Manager, Client Services | 02/2016 - 07/2016
• Managed accounts for five West Coast sales representative acting as main point of contact for both agencies and clients.
• Project manager live digital advertising campaigns on a daily basis including daily communication with the internal optimization teams while watching client KPI's and comparisons to industry benchmarks.
• Led creative approval process between the client, creative agencies, or rich media vendors.
• Owned client onboarding, implementation, strategy transparency, weekly data analysis, campaign performance, optimizations, and continued partnerships conversations.
• Oversaw 2MM+ in quarterly media spend, handling client budgets campaigns ranging from $10k/week to 500k.
RadiumOne
Digital Media Sales Planner, Client Services | 11/2014 - 07/2016
• First Sales Planner hired at HQ, tasked to create and install new processes for the Sales Planning team.
• Built and installed Rate Cards, Case Studies and client FAQ documents for Sales Planning team adoption.
• Worked internally with Account Executives, Engineering and Ad Ops to create an organized communication structure and workflow for incoming client RFI/RFP's in order to maximize client relationship success.
• Formulated and returned strategic proposals tailored to each client ask, offering programmatic display, mobile, video, and/or FBX media solutions ensuring honest recommendations for client retention and increase revenue.
Optimedia
Digital Media Planner, Client Services | 12/2013 - 11/2014
• Developed media strategy and proposal recommendations for Fortune 500 clients.
• Optimized live digital advertising campaigns including daily communication with ad networks, publishers, and creative partners while monitoring daily campaign performance comparisons to industry benchmarks and clients desired goals and KPI's.
• Responsible for monthly, quarterly, and annual dashboards containing performance updates, campaign success and budget increase recommendations for optimal client retention and revenue growth.
Patch.com
Advertising Manager, Client Services | 06/2013 - 10/2013
• Prospected, cold called and advised individual business owners on their branding strategy by selling Patch digital ad products to increase brand awareness and form strategic marketing success.
• Created personalized advertising proposals tailored to the needs of individual businesses.
• Developed and maintained relationships with 100+ small business owners within multiple fields.
Education history
San Francisco State University
BA
Connections
Companies (0)
No information