Jacob Strohl: Field Marketing Manager in Denver, CO

• Lead all facets of tour-event activation setup, execution, teardown, documentation/reporting, logistics • Responsible for the safe transport/maintenance of vehicles/equipment, including driving company event vehicle & towing 19’ branded trailer • Secure safe vehicle parking (non-event & event hrs) • Effectively solve any event activation issues • Be an active participant in guerrilla marketing sampling efforts • Lead, train & manage temporary promotional staff • Handle inventory mgmt. of product/event assets/supplies • Responsible for managing retail level product merchandising • Deliver timely recaps/reports • Analyze sales numbers/inventory reports • Provide constant communication to Marketing/Sales • Deliver timely/accurate timesheets, recaps, photography/video etc.

Implementing direct marketing tactics through face to face communication pushing and propelling the brand in the sales floor atmosphere while creating relationships

Support all facets of iTriage marketing programs; coordinate, develop and execute on internal and external marketing and communications initiatives for the company; help maintain a consistent, favorable image of iTriage; play a strategic and tactical role in PR/social media, corporate branding, website analytics/SEO, consumer engagement/acquisition, video and print content, events, and other marketing initiatives.

Support all facets of iTriage marketing programs; coordinate, develop and execute on internal and external marketing and communications initiatives for the company; help maintain a consistent, favorable image of iTriage; play a strategic and tactical role in PR/social media, corporate branding, website analytics/SEO, consumer engagement/acquisition, video and print content, events, and other marketing initiatives.

As an Independent contractor I implemented cutting edge search engine optimization tactics in order to increase seasonal online sales and organic search rank by: extensive keyword research, content curation, utilizing Google webmaster tools, analyzing competitors, implementing SEO Practices into HTML, renaming online assets, embracing the brand and contributing to unique quality content for the user, and measured the results with Google analytics.

Email blast marketing with MailChimp, market research and SWOT analysis on competition and potential market expansion.

Launched and marketed events such as an annual film premier, silent auction, wax party, weekly bus trips, and an annual weekend trip.

Created original Google Adwords campaigns, monitored their success through Google analytics while implementing cutting edge SEO techniques throughout html.

Helping customers find the correct ski and snowboard equipment Maintaining skis and snowboards by sharpening, waxing, base grinding Fixing misc. problems with ski and snowboard equipment Selling both hard and soft ski and snowboard equipment, dealing directly with customers