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Jennifer Marcus: Sr. Manager Brand Experience/Operations in New York City, New York

Jennifer Marcus

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Sr. Manager Brand Experience/Operations
New York City | United States
Skills
  • Marketing
  • Category Management
  • Brand Management
  • Channel Management
  • Business Planning
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Interests
helping others
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Summary
Activity
Projects

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Work experience
Image SOLLIS HEALTH

SOLLIS HEALTH

Brand Experience/Operations Senior Manager | 07/2021 - 02/2024

● Managed the visual merchandising and brand experience programs for 11 concierge medical centers ● Collaborated with Real Estate PM and Interior Designer to design new centers that reflected corporate branding, supported our medical operations and elevated the customers' in-center experience ● Project managed the interior design process, FF&E & art selections and on-site installations of new construction and existing center refreshes nationwide - sourced vendors, managed logistics, outside vendors and executed on-site visual and styling installs ● Managed budgets for FF&E, art and member amenity programs; sourced and procured interior design/visual elements ● Developed corporate visual/brand guidelines and standards, created directives, trained field teams ● Elevated the member experience through the creation of a hospitality-like amenities program ● Oversaw opening of new corporate HQ (12,000 Sq Ft) - managed logistics, external vendors and space planning ● Increased corporate revenue and membership base through overseeing the successful opening of 6 new centers (NY, FL, CA) (2,000 - 6,000 Sq Ft) ● Identified opportunities and addressed challenges through frequent on-site visits and ongoing training ● Liaison between corporate leadership and medical centers to ensure visual and member experience objectives were met and standards were maintained ● Advised marketing team on external events and photo shoots to ensure activations were reflective of our brand mission and standards
Image CROSS IT OFF YOUR LIST

CROSS IT OFF YOUR LIST

Relocation AND Organizing Manager | 11/2019 - 06/2021

● Managed luxury residential relocation/move process from inception to completion (ranging from 500-30,000 Sq. Ft.) ● Collaborated with external vendors, interior designers, contractors and building management to ensure budget and project timelines met client expectations ● Styled residence to reflect client's personal tastes and enhance overall visual aesthetics ● Designed and executed organizational and inventory plans based on analysis of client's objectives
Image RACHEL ROY

RACHEL ROY

National Retail Development Manager | 09/2016 - 10/2019

Managed national apparel and jewelry visual merchandising field teams, 3rd party merchandisers, retail business performance, visual merchandising and brand training resulting in 5M in annual sales ● Designed fixture and merchandise directives for retail spaces based on door footprint, volume and assortment ● Analyzed sales performance, developed by door business strategies and created visual merchandising action plans which resulted in achieving a 30% increase above plan ● Styled mannequins and product presentations to reflect brand image and current trends to elevate the customer experience ● Achieved 17% stronger performance than TTL CO in NY metro doors by utilizing strong customer service tactics and follow up ● Project manager for new shop installs, pop-up shops, conventions and trade shows ● Trained, monitored and developed associate performance through the creation of learning tools, training seminars and face to face engagement ● Partnered with retailer and corporate leadership teams to ensure brand and sales objectives were met and collaborated on opportunities to increase profitability ● Planned and hosted seasonal customer selling events and activations
Image MMG

MMG

Field Supervisor Flagship | 03/2015 - 07/2015

Drove annual sales of 7M in NYC flagship through management of department's logistics, merchandising and visual execution ● Oversaw operational, product and visual install of 8,000 sq. ft. new concept shop ● Trained sales, operational and store management teams on product, selling techniques, company directives and initiatives to ensure a "best in class" shopping experience
Image JONES APPAREL GROUP

JONES APPAREL GROUP

Regional Retail Development Director East | 10/2000 - 01/2015

● Responsible for 50M in annual sales volume across 5 RTW divisions ● Managed, trained and developed 12 Field VM Coordinators on best practices to drive sales through visual merchandising, mannequin styling, client engagement techniques and creation of strategic partnerships ● Translated monthly brand styling and merchandising guidelines to reflect individual door assortments and customer profile ● Created monthly merchandise guidelines and fixture floor plans for retail accounts based on door assortments and department’s real estate footprint ● Oversaw monthly and seasonal floor sets, windows, new shop in shop installs (domestic and foreign), branding refreshes and in-store marketing events ● Maximized partnerships with major retail accounts (Macy’s, L&T, Bloomingdales, Saks) to define business strategies to ensure profitability of brands globally and by door
Education history
Image Indiana University

Indiana University

BS Interior Design

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1501 Lincoln Blvd.#1014 Venice, CA. 90291