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Jordan Barkus: Director of Marketing And Business Development @ Howard CDM | Strategic Marketing Management in Los Angeles Metropolitan Area, CA

Jordan Barkus

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Director of Marketing And Business Development @ Howard CDM | Strategic Marketing Management
Los Angeles Metropolitan Area | US
Skills
  • Online Advertising
  • Email Marketing
  • Content Marketing
  • External Communications
  • Marketing Automation
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Interests

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Industries
Bike
Golf
Dive
Creative Agencies
Fashion
Fishing
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HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies
Summary

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Activity
Projects

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Work experience
Image Howard CDM

Howard CDM

Director of Marketing And Business Development | 05/2024 - Current

-Design and implement comprehensive marketing strategies to create awareness of the company's business activities - Ensure our brand message is strong and consistent across all channels and marketing efforts (events, email campaigns, web pages, social media, and physical promotional material) - Identify, lead, and manage opportunities to reach new market segments and expand market share - Identify, pursue, and otherwise manage lead generation and execution - Analyze marketing data including campaign results, conversion rates, and online traffic to improve future marketing strategies and campaigns based on total ROI - Produce and organize valuable content for the company's online presence, editorial design, and publications - Participate in the planning of company objectives, routinely monitor progress, and submit performance reports - Perform additional assignments as requested by the President and Executive Vice President
Image Morrow-Meadows Corporation

Morrow-Meadows Corporation

Marketing Manager | 04/2022 - 06/2023

Maintain the integrity of two brands while creating a fully functioning marketing department • Develop marketing plan based on strategic planning and market analysis • Partner with internal and external groups to achieve strategic communication goals • Support content and thought leadership distribution and marketing activities, including managing social media for both parent company as well as subsidiary. • Create and execute marketing campaigns for numerous audiences across digital channels • Manage project elements such as briefs, presentations, data gathering and coordinating review • Create all collateral to be used both internally and externally • Create and oversee branding, advertising, and promotional campaign • Catalog all media placements and opportunities. • Produce and distribute all marketing collateral • Develop and maintains collaborative relationships with internal teams to ensure alignment and integration of brand messages and initiatives
Image PrimeCo

PrimeCo

Marketing Manager | 03/2021 - 04/2022

Optimize marketing strategies translating efforts into increased brand awareness and profitability. * Develop and implement marketing plan based on strategic planning and market analysis * Create and oversee branding, advertising, and promotional campaigns * Create and maintain all client facing collateral and promotional material * Manage brand and company presence * Maintain the company's social media presence * Analyze the effectiveness of marketing strategy, campaigns and events * Coordinate marketing strategies with sales team * Develop and manage the marketing department budget * Research new opportunities, leads and markets leading to new business leads
Image Rosendin

Rosendin

Marketing Specialist | 11/2019 - 03/2021

Led the design strategy and creation of new, original advertising campaigns, brochures, design projects, review and refinement of company presentation materials, and support for conference/ trade shows and community events. • Designed and developed corporate collateral suite for use in all 17 offices across the country. Including but not limited to all printed materials such as brochures, templates for proposals & presentations, banners, & exhibit booths and supporting materials as well as promotional items • Corporate photography support-coordinated with Training Department to determine and obtain necessary images inclusive of project, employee, and event • Developed/ Designed national advertising campaigns annually • Coordinated with Marketing Specialist (Logistics) in preparation of requested collateral to finalize production and distribution as needed • Assisted in the design & management of corporate apparel and promotional items for employee use across the country • Created, identify and manipulated graphic images and photos • Developed, design, and layout of print, web, and social media for various projects and initiatives • Responsible for overall design and development of creative content across the company in alignment with overall brand and messaging • Trained and guided users (company-wide) on templates and assets to ensure alignment with branding and messaging while maintaining the integrity of the brand • Managed Rosendin’s Creative Cloud Asset Library
Image Rosendin

Rosendin

Marketing And Business Development Coordinator | 01/2015 - 11/2019

Aided in creating advertisements, proposals, and various marketing materials for company wide use across the U.S. • Led the proposal coordination effort, manage proposal delivery strategy, execute all aspects of proposal creation, assembly, and delivery • Directed Business Development/ Pre Construction Managers throughout interview process, coordinating all deliverable efforts • Prepared award submittals; assist with corporate communications; coordinate all project photography; and coordinate special events • Provided oversight for completion of company pre-qualification applications • Developed, design, and layout of print, web, and social media for various projects and initiatives
Image Rosendin

Rosendin

Office Manager/ Marketing Assistant | 06/2014 - 01/2015

• Supported the Marketing Manager as well as the Vice President of Pre-Construction • Created advertisements for publication and web-based platforms • Created/edited proposals for future clients • Acted as liaison between Division Manager and others (internal staff, external contacts, clients, etc. • Oversaw /processed day-to-day administrative items: mail, expense reports, manage corporate checking account and more • Coordinated and initiated meetings and travel arrangements for the department • Arranged schedules for executive staff • Maintained office calendar, schedule meetings and conference rooms • Composed and edited letters, memos, reports, and other departmentalcorrespondence as needed
Image LA Fitness

LA Fitness

Wellness Coordinator | 04/2014 - 06/2014

Image Kern Motor Company Body Shop

Kern Motor Company Body Shop

Office Manager | 05/2012 - 04/2014

• Maintained an efficient office atmosphere by overseeing appointment and workflow scheduling. • Serve as a liaison between customers and employees while providing exceptional customer service. • Creating and organizing office records. • Fleet Management (loaner vehicles in and out of repair shop) preparing and scheduling vehicles for customer in need of loaner vehicles while vehicles are being repaired. • Provides logistical and property accountability and reporting. • Transport and deliver documents office materials and delivery items. • Diffusing situations with customers who are unhappy with service, while directing customers to the correct avenue should problems arise.
Image Angelo's Soccer Corner

Angelo's Soccer Corner

Assistant Manager | 05/2009 - 09/2011

• Assisted customers and provided efficient service to ensure their needs were met and complaints were resolved. • Created purchase orders, executed store-to-store product transfers, and balanced cash and supplies throughout the store. • Maintained a neat and professional storefront and effective product presentation to increase profitability. • Managed part time employees including, daily workload as well as performance motivation and evaluation. • Maintained inventory and allocated storage space for incoming stock also prepared and inspected deliveries. • Monitored supplies and equipment while working with manager to ensure that all products remained available business goals. • Provided logistical and property accountability and reporting.
Image Dauphin County

Dauphin County

Commissioner's Intern | 01/2009 - 12/2009

• Supported Commissioners Office as well as served as a staff photographer/assistant to the county Press Secretary. • Organized a Dauphin County employee wellness campaign to campaign to encourage health and wellness throughout the county’s government offices. • Transport and deliver documents office materials and delivery items. • Setup and prepared for meeting for presentations with countywide officials. • Organized, compiled, proofed, and edited documents in preparation for public relations and legislation and case law. • Supported coordination between county administrators and press secretary.
Education history
Image Millersburg Area High School

Millersburg Area High School

High School Diploma | 2004 - 2007

Image Eastern Mennonite University

Eastern Mennonite University

Bachelor of Arts (B.A.) | 2007 - 2011

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1501 Lincoln Blvd.#1014 Venice, CA. 90291