Kaitlyn Young: Account Executive in Westminster, CO

-Support brand vision through retail display and visual merchandising -work directly with clients on seasonal needs and identify design services available

Key account management on custom projects

-Connect client needs with internal development team on custom retail display needs -manage collection from inception to production

-Direct and coordinate merchandising and product development from concept through bulk production of multiple brands both company owned and licensed designers (Betsey Johnson, On Gossamer, Kensie) -Partner with design to execute compelling product by identifying trends, color, print direction and price points to enhance business performance while continuously working to improve and maintain product margin goals -Refocused the On Gossamer merchandising strategy in 2014-15, resulting in steady sales increases and gaining a new account -Contributed to the Betsey Johnson 53% market share increase through new group and product launches in 2015 -Develop and implement new strategies to increase productivity and efficiency within the division’s product development calendar -Merchandise product lines to create a commercially viable and trend right offering for customers -Execute marketing strategies including hangtags, labels, and store informational collateral -Participated in the re-branding of the On Gossamer brand by identifying the correct target market through research -Created the new On Gossamer brand profile to present to be used as guidance by all teams within the brand -Successfully re-launched the web commerce site for On Gossamer -Provide social media concepts and approvals for marketing, email blasts, website pages, and blog posts -Develop and grow social media platforms for On Gossamer including Facebook, Instagram, and Twitter -Provide meaningful content to our Public Relations Manager to be create pitches for editors or bloggers -Manage photoshoots and provide creative direction for web and advertising collateral -Attend fit/production sessions to ensure timelines and ideal product execution -Supervise direct interns effectively towards the accomplishment of seasonal product line goals -Partner with department teams daily including: Design, Sourcing, Sales, Ecommerce, Creative Services

-Worked directly under two Senior Brand Managers in Private Label (St. Eve, Simply Vera Vera Wang, Lizwear) and Branded Intimates (Betsey Johnson, On Gossamer, Le Mystere, Ellen Tracy, Steve Madden) -Directly managed Komar Kids Intimates (St. Eve) after six months of employment -Followed the lead of each brand manager in brand-related decision-making -Managed all style information for entry into the internal system to track style setup, inventory, costs, and orders -Involved in the entire merchandising, product development, sales, and production process for all brands -Attended photoshoots to provide visual and creative brand direction and ensure garments fit correctly -Facilitated quarterly client presentations by helping to establish and provide compelling selling tools to our sales force

-Worked with each team member within the design department of the intimates division (Branded and Private Label) -Assisted in every aspect of the design process including developing inspiration boards, trend presentations, and product development -Prepared for sales presentations by assembling catalogs, sketching CADs on Illustrator, and organizing seasonal garments -Competitive shopped and researched to organize and create trend presentations