Kaleigh Malinowski: Freelance Marketing + Design in Bend, OR

• Conceptualized, developed, and maintained a new website for The Front's Salt Lake City location. • Created all marketing materials for climbing classes, youth programs, yoga classes, events, and sales for both gym locations (SLC and Ogden). Materials included email campaigns, retail and staff logo wear, posters, flyers, and social graphics. • Designed custom business proposals for Vertical Solutions, The Front's sister company, for prospective climbing gym owners. Vertical Solutions designs, builds, and delivers world-class rock climbing gyms. • Educated managers and customer service staff on marketing materials and promotions. • Managed Facebook and Instagram accounts for both Front Climbing Club locations. • Hired and collaborated with off-site photographers and videographers for special events and climbing competitions.

• Oversaw 40,000 sqft gym and managed 2-3 front desk staff during shift lead hours. • Reviewed POS transactions, membership sign-ups, and member check-in. • Oversaw The Front's internal Wiki page, ensuring all processes are outlined and precise. • Assisted with content creation for The Front's Instagram and Facebook. • Led social media promotions for the annual Di'namik Bouldering Championships and increased Di'namik's Instagram followers by 45% in less than 3 months.