Katie Wang: Brand Assistant- Tyson Unbreaded Fully Cooked in Chicago, IL
Katie Wang
Brand Assistant- Tyson Unbreaded Fully Cooked
Chicago | United States
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Work experience
Tyson Foods
Brand Assistant- Tyson Unbreaded Fully Cooked | 06/2022 - Current
Pull data from Nielsen IQ related to pricing, distribution, sales etc. for 3 different segments, and competitors, which
informs a larger monthly overview of the entire business and is shared among the business unit team
? Manage workflow of product data management system. This includes working closely with cross-functional team
members to execute projects, including over 20 spec changes, that keep products up to date and ensure accurate
information is communicated to consumers
? Collaborate with agency partners and co-workers to update information on Tyson.com quarterly to ensure accurate
product information and a smooth customer shopping experience
? Monitor Power BI each month to track complaints and ensure quality and consistency among product portfolio
? Organize and prioritize over 15 simultaneous projects with project trackers which are shared among the marketing
team and cross functionals
Bloomington Brands
Brand Management Intern | 05/2021 - 05/2022
? Utilized existing consumer research to create 8 new product concepts to be tested via survey and narrowed down
? Created, fielded, and analyzed a tri-annual consumer research survey with almost 3,000 responses
? Designed sample pack packaging, Facebook banners, and promotional social media posts using Adobe Photoshop
? Edited over 50 blog posts on PlantersPlace.com to improve their search engine optimization scores
Taiwanese American Foundation
Junior High Program Summer Camp Counselor | 07/2019 - 07/2019
? Co-led a group of 10 junior high students in discussions about leadership, personal growth, and Taiwanese heritage
? Planned, organized, and led workshop activities including ultimate frisbee, finger painting, and a group dance
? Served as the medical intern and helped treat 5 kids that were sick or got injured during the day
Education history
Indiana University, Kelley School of Business
Bachelor of Science in Business
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