Bachelor of Science degree in Communications

Lifestyle

Outdoor

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Surf

Yoga

Health & Fitness

* Responsible for managing and implementing content strategy for all key digital channels including social media (Instagram, Instagram Reels, Instagram Stories, IGTV, TikTok, YouTube, Pinterest, Facebook and LinkedIn), email and blog.
* Manage communications strategy, story development and content creation across all consumer-facing marketing touchpoints (social media, email, website and blog). This includes communicating Rumpl's beliefs regarding environmental, climate, and social impacts through high-impact campaigns and authentic storytelling.
* Spearheaded Rumpl's ambassador program; Identifying key opportunities for influencer inclusion in priority launches and social campaigns.
* Oversee social media budget, social content strategy, emerging channel planning, reporting, global campaign strategy, social engagement strategy, community management and consumer loyalty program.
* Manage brand strategic partnerships, including donation programs and give-back campaigns.

Consumer Marketing Manager

* Responsible for developing social content strategy, global alignment, calendar and channel management, reporting and communicating our brand values when connecting with our community through Hydro Flask's social media platforms - Instagram, Instagram Stories, Instagram Reels, IGTV, Facebook, Twitter, YouTube, Pinterest & TikTok.
* Over three years, increased Total Audience by +715%, increased Total Engagement by +6,168% & increased Organic Social Revenue by +300% YoY.
* Grow and engage Hydro Flask's online community of over 850K followers by providing an exceptional level of customer service across Hydro Flask social platforms.
* Monitor conversations, respond in real-time and manage crises across social media platforms.
* Develop strategic and content programming to engage fans and generate brand awareness across social channels.
* Lead social reporting to provide analysis of results, including strategic recommendations directly related to insights.
* Work cross-functionally with Creative, Ecommerce, Product Marketing and Field Marketing teams to produce high-quality social content in accordance with marketing plans & company goals.

Social Media Manager

* Develop high-level social media, community management and content marketing strategy.
* Execute day-to-day social media marketing activities and campaigns and track success metrics.
* Produce, curate and distribute content across all social channels.
* Work with Account Management team to produce media coverage, industry events and strategic partnerships for Mobility PR's clients.

Account Coordinator

* Spearheaded BuddyUp's social media and content marketing strategy.
* Manage and develop BuddyUp's social media community.
* Increased engagement by 530% across all social platforms.
* Social media efforts generated 40% of BuddyUp's website traffic.

Freelance Social Media Strategist

Find out detailed information about Kelli Delperdang,  in Bend, OR

Kelli Delperdang: in Bend, OR

Kelli Delperdang

RUMPL

HYDRO FLASK

MOBILITY PUBLIC RELATIONS

BUDDYUP

PORTLAND STATE UNIVERSITY