Kiley Whittal: Copywriter in Vancouver, BC

My copywriting experience includes all types of creative content, blog articles, newsletters, SEO optimized digital content, social media copy, advertisements, commercials, brochures, datasheets, and publications (both print and digital). Current publications: Paddling Magazine (digital and print) Whitewater Magazine (digital) WorldAtlas (digital)

I have 5 years design experience, working mainly in Adobe Illustrator and the Adobe Creative Suite. My freelance graphic design work includes: Social media graphics Product labels Marketing material Presentation graphics Website design Website graphics Tools: Adobe Illustrator Adobe Photoshop Adobe InDesign Canva WordPress Wix SquareSpace

At Long View, I managed branding, graphic design, social media, digital content, and digital leads generation. Supported practice area teams, sales team, sales operations, response management, branch offices, and executive team with both internal and external marketing. Social: copywriting, paid and organic social media management, campaign management, content creation, post-mining, posting, monitoring, and reporting. Graphic Design: working in the Adobe suite, mainly Illustrator, I did graphic design and copywriting for all of Long View's branding, internal marketing, and external sales and marketing material. Leads Generation/Tracking: development and execution of digital marketing strategy and tactics to generate top of funnel leads, implementation of internal processes for leads tracking and follow up with the sales team, ongoing reporting in PowerBI. Market Development Funding: day-to-day MDF management for 15-20+ partners including working closely with partner marketing managers/partner account managers, management of MDF portals, activity and claim entry, proof of execution gathering and submission, creating and submitting quarterly budget proposals with partners, reporting on ROI.

Main Responsibilities: Digital marketing strategy creation and execution Social media marketing Management of post scheduling for our sales team through Hootsuite Content creation and copy writing Product launches SEM Social selling Graphic design and visual branding Website design and maintenance