Kristin Borchardt: Ecommerce & Merchandising Manager in Fountain Valley, CA

As the merchandising specialist at Too Faced, I am responsible for category shifts according to promotions, product launches, and products being featured in email and social campaigns. Homepage and category content management to decide which products are featured on the website and when. Upload copy, inventory, price points, images, ingredients, and maintain accurate product data. Setting up promotions and testing. Perform site refreshes and replications for the team. Branded collateral plans and executions. Inventory and samples management. SEO data. Campaigns and site experience pages that relate to special product launches. Utilizing analytics to maintain a strong sell thru on site. HTML coding. Maintaining international product relationship and sell thrus. Additional responsibilities-Assisting with the site migration to a new eCommerce platform-Demandware/ Salesforce. Special projects: developing the UI/UX mapping, concept, and overall implementation of the Foundation Finder tool on site. see less

Responsible for writing descriptive copy for product inventory and continuously updating the swell full and mobile website. Styling men, women and children's on model photo shoots that take place in the photo studio, as well as shooting on models for homepage assets on-location. I am also in charge of all flat lay assets for the homepage. Re-working and merchandising the site to be aesthetically appealing to the online shopper. In charge of updating social media sites such as Pinterest, Tumblr, Wanelo and We Heart It, as well as, tracking revenue and traffic Google Analytics. Additionally, I have assisted with blog content-- writing posts and styling flats for men and women's stories, creating custom categories surrounding new products, and creating themes for email promotion; As well as on camera style interviews for a on-going project called Swell Sessions. Lastly, I hold the role of gifting manager for the Billabong Bikini Truck Powered by Swell, where I connect with vendors and sales reps to gain give-away products for special events. I have traveled and attended every pop-up event and interacted with consumers on a face-to-face level.

Extremely customer oriented, whether it be personal styling for customers all the way to completing special orders for them. Building strong customer relationships is very important in this position. I was responsible for signing customers up for an Anthropologie customer care card at the cash register. Additionally, I was responsible for setting up the store according to Anthropologie corporate concepts, all while making the store unique. I assisted in creating handmade visual displays and well as setting up the aesthetic flow of the store.

As the Program Supervisor, I was responsible for assigning calling pools, effectively communicating with the management team, formally and informally coaching my staff, making sure the shifts ran smoothly and efficiently. I was also responsible for meeting a nightly goal and a quarterly goal. In this position I was extremely people and goal oriented.