Lindsey Tomao: Brand Sales Consultant in mahwah, NJ
Lindsey Tomao
Brand Sales Consultant
mahwah | United States
Skills
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Industries
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Outdoor
Health & Fitness
Summary
Activity
Projects
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Work experience
Essilor
Brand Sales Consultant | 01/2012 - Current
Medical Eye Care Professional (ECP) Brand Consultant - responsible for surpassing sales objectives (KPIs) and growing sales volume for Essilor premium branded products; within targeted accounts. Located in Westchester & Rockland Counties, NY, Bergen & Hudson Counties, NJ. I am ultimately responsible for growing Essilor's ECP business and their customer’s loyalty through the delivery of Essilor’s branded products, marketing strategies, identifying new business opportunities, service excellence and technical superiority.
Grover Opticians
Pro-Bono Consultant | 07/2011 - 01/2012
Volunteered my experience in Public Relations, Sales Training & Marketing Strategy Development
Increased retail traffic by 25% through marketing tactics & networking within the local community
Increased profit by 50% within 6 months
Latex International
Sales Manager | 04/2009 - 07/2011
Managed Eastern Canada & Eastern/SE U.S.
New Business Development Strategy.
I implemented a DTR Branding Strategy across multi-media channels. Cross-selling high end speciality sleep products to Retailers, OEM's & Dist.
Managed L.I.'s Direct to Retail Consumer Products.
Assisted in creating an Internal Sales Division & a Customer Service Department.
I assisted in the creation of business proposals, marketing brochures and corporate website. Developed negotiation/new account step up process.
Assisted in developing a social media presence.
Latex International
Key Account Specialist | 08/2009 - 01/2011
Worked with targeted accounts to identify growth opportunities
Conducted sales trainings at the retail and manufacturer level
Provided price quotations
Assisted in developing sales/revenue plans
Coordinated new product/program launches through L.I operations
Provided progress reports based on defined revenue goals
Worked in tandem with Marketing/R&D in development and deployment of new products
Latex International
Retail Brand Coordinator | 04/2009 - 08/2009
The Brand Coordinator Position was a BRAND NEW New Business Development Position, for Latex International's Direct to Retail Brands (i.e. Rejuvenite, Bliss, Echelon).
I worked directly and effectively with business owners to develop sales and training regimens/marketing strategies within retail, wholesale, & manufacturing industries to boost gross profit.
I tracked and reported gross profit/gross profit margin for each account.
I worked together with Marketing to create viral presence, packaging, media kits, story, features, benefits.
Reported/corrected any product discrepancies or sales issues.
Created email blasts.
Created direct mail campaigns.
Interacted regularly at all industry trade shows and meetings.
Hamilton Connections, Inc.
Administrative Assistant | 11/2008 - 04/2009
Completed various temporary assignments providing office and administrative support
Delias
Assistant Buyer | 05/2007 - 11/2008
Began interning at CCS (a division of Delia's at the time), as an Assistant Buyer in Men's Footwear, in May 2007. Once I graduated college I was offered a full-time position at Delia's, as an Assistant Buyer in Women's Bottoms. I scheduled vendor meetings, managed purchasing, created copy, tracked PO's, documented monthly/quarterly financials, and documented all market research.
Millersville University - Marketing and PR Department
Communications Assistant | 09/2007 - 05/2008
Served as an administrative assistant, copywriter, and a planner for PR and advertising campaigns for the University and local nonprofit organizations.
Education history
Eastern Connecticut State University
BS | 2004 - 2006
Millersville Univeristy
BS | 2006 - 2008
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