Luke Irving: Senior Marketing Admissions Officer in Pasadena, CA

• Developed, implemented and executed a new onboarding process for new hires that streamlines the learning curve. • Planned and scheduled multiple events and trips around the US that included booking venues, hotels, cars, and catering • Recruiting prospective students through group presentations, college fairs, personal interviews, campus tours, phone contacts, and written correspondence • Maintaining and managing the application, financial aid and enrollment process for an average of 1100 students per academic year • Evaluates application files and makes admission decisions for applicants based upon given criteria.

• Partnered with over 50 unique brands to create digital content that matches their unique brand image. • Edited thousands of photos matching many different aesthetics • Designed my own unique brand and business from scratch • Manage all aspects from pre- through post-production, including location scouting, shooting, editing, color correction, etc • Worked with internal creative services and marketing managers to shape messaging and concepts

• Assisted in creating & executing PR Campaigns for Television & Feature Films (Theatricals, VOD/Digital & Festivals) • Wrote and distributed press releases • Scheduled and coordinated red carpet events and other media events with talent and press • Reached out to new clients and coordinated upcoming releases • Screened upcoming movies and clipped them for trailers and exclusive clips

• Researched corporate brand objectives and targets in the areas of marketing and sponsorship while identifying decision-makers within relevant business departments • Created customized marketing campaigns, ideas, and experiences to implement corporate brand objectives using LaunchPoint’s assets in Las Vegas, San Diego, and Los Angeles • Organized and troubleshot the company’s Dropbox for Business account and Microsoft Exchange server • Managed the Social Media including LinkedIn, Facebook, and Website • Collaborated and created professional media packets and marketing strategies for corporate brands