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Molly Smith: Merchandising Manager, Women's Apparel in Atlanta, GA

Molly Smith

Merchandising Manager, Women's Apparel
Atlanta | United States
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Industries
Fashion
HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies
Summary

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Activity
Projects

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Work experience
Image Descente Athletic Americas

Descente Athletic Americas

Merchandising Manager, Women's Apparel | 04/2018 - Current

• Built Seasonal Business Plans for apparel business in North America with targets for sales, gross margin, and sell through. • Manage all information related to products including but not limited to MSRP, margins, annual and monthly forecasts, introduction/launch dates (VLP), and product descriptions. • Work with Korean and Japanese counterparts to clearly articulate US market trends and consumer needs in ways that shape their product lines to meet US market needs. • Clearly and effectively communicate seasonal and product briefs to apparel design team. • Collaborate with retail and E-Commerce leads to ensure product stories are brought to life.
Image Mizuno USA

Mizuno USA

Brand Manager, Running Apparel | 05/2017 - 04/2018

• Managed the apparel life cycle from product brief through sell through. • Monitored and analyzed sales volume, sell through, market share, and product retirement plans. • Created a running apparel business plan for long term strategy relative to both product and marketing. • Managed and coordinated PLM input for running apparel for Western World. • Merchandised and bought full product assortment for United States market. • Worked closely with the design and development team to execute the product strategies and business needs. adidas Group, Portland, OR
Image Laboratory Footwear Quality

Laboratory Footwear Quality

Assistant Manager | 07/2015 - 05/2017

• Awarded Superstar 2016 award within Sourcing Department. • Worked cross functionally with footwear developers, LO Lab managers and factories in regards to materials and finished goods testing (FGT). • Analyzed quality assurance standards and presented results to Costco to yield a savings of $200,000 annually. • Trained consumer relationship teams on entering defect information into adicomp returns system, which resulted in an annual savings of $100,000. • Led initiative and training on how to receive, track, and analyze ecommerce consumer insights on products.
Image Laboratory Footwear Quality

Laboratory Footwear Quality

Stretch Assignment, Product Manager Global Running | 11/2016 - 12/2016

• Analyzed Webinars on US Running Footwear Market Insights NPD and presented key learnings to product team. • Created DMT Merchandising boards for Global Market Merchandisers. • Produced product change summary presentations for product team and accounts.
Image Digital Sports

Digital Sports

Athletic Research Intern | 01/2015 - 05/2015

• Developed and managed a wearable solution between adidas and an outside end-user/partner. • Created a wearable prototype that tracks biometrics.
Image Digital Sports

Digital Sports

Garment Development Intern | 05/2014 - 08/2014

• Established material lab tests & conducted trials. • Product Testing: Facilitated fit & wear trials for heart rate monitoring sports bras. • Conducted market research on seamless sports bras & create protocol for comparison across brands.
Education history
Image Bridgewater College

Bridgewater College

B.S. in Family and Consumer Science Education

Image Central Michigan University

Central Michigan University

M.S.

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1501 Lincoln Blvd.#1014 Venice, CA. 90291