Rachael Bax: Freelance Photo Producer and Stylist in Denver/ Oakland, CA

-Coordinate and style photo shoots for catalogue, web, and editorial print campaigns -Source wardrobe and accessory collections, cast talent, MUA, and photographers per project and campaign, along with location scouting in accordance with campaign themes -Create and maintain shoot schedule and budget, work closely in directing talent and photographers in line with a campaign theme

-Sourced, acquired and managed a portfolio of over 100+ vendor and brand accounts for monthly e-commerce fashion flash sale events, grossing over 2 million+ in overall personal sales revenue -Negotiated wholesale pricing, inventory quantities, launch timing, marketing highlights, and event terms with vendors for over 30 sale events per month -Curated events and buying decisions based on company data; highlighting seasonality, member analytics, past performance per category and trend forecasting -Coached and onboard assistant buyers and coordinators in proficiency with visual merchandising, client relations, event planning and post-event analysis -Collaborated with the production and marketing teams in event planning; working closely with stylist and photo to communicate and execute brand-specific features -Collaborated and communicated on a daily basis with cross-functioning teams within the organization in ensuring seamless production and completion of daily and monthly events

-Collaborate with private label team for Dapperman collection soft launch on site construction, layout and branding -Work closely with PL production team and merchandising teams in scheduling shoots to coordinate with specific launch dates and deadlines -Lead production efforts for the Dapperman launch shoots; initiate art direction and branding specifics per shoot, collaborate with photo teams on specific location objectives, direct and co-work with the lead stylist in shoot style and wardrobe details -Collaborate with the production team on casting, budget and styling details with emphasis on brand identity and seasonality with each launch