Aaron Mendoza: Social Media Marketing Intern
Aaron Mendoza
Social Media Marketing Intern
United States
Skills
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Summary
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Activity
Projects
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Work experience
BYU Broadcasting
Social Media Marketing Intern | 03/2018 - Current
* Develop analytic-driven content and strategy for 6+ shows on Facebook, Instagram and Twitter
* Created graphics for a satellite broadcast to a global audience of 10 million+ people on social media
* Engage in daily conversation with fans to address programming concerns and strengthen brand loyalty
Student Section Board
Team Member | 09/2018 - Current
* Created 5 customized playlists on Spotify for college football tailgates, increasing attendance by 20%
* Manage 1,000+ students weekly to create a lively atmosphere at sporting events
* Plan, organize, and run activities for 4+ collegiate sports, increasing student satisfaction by 10%
Adam Turley Music
Artist Assistant | 09/2018 - 12/2018
* Produced marketing campaigns for new releases, increasing artist awareness by 15%
* Conducted research on social media paid advertising and collect data using Spotify analytics
* Constructed creative briefs and advertising plans to execute strategies, increasing Instagram following by 10%
BYU Career Services
Recruiting Coordinator | 04/2017 - 03/2018
* Advertised 6 different career fairs and 100+ information sessions to 20,000+ BYU students
* Innovated new methods to market events on the BYU campus, increasing attendance by 25%
* Analyzed monthly data from events through statistical software to enhance efficiency by 10%
SERVICE
Jimmer Fredette Charity Foundation
Twitter Marketing Intern | 09/2017 - 01/2018
* Broadened awareness to community issues through production of first 2 newsletters for the foundation
* Coordinated an event with 100+ donors to increase donor retention rate by 10%
* Increased following by 12.5% using founder's image and statistical data dissemination
The Church of Jesus Christ of Latter-Day Saints
Voluntary Representative | 01/2016 - 03/2016
* Organized and contributed to a variety of welfare-related projects across the country of Costa Rica
* Maintained 90+ hour work schedule while learning the Spanish language and adapting to local culture
PERSONAL
* Proficiency in Spanish, Excel, Adobe Photoshop, and PowerPoint
* Google AdWords certified
* Interests: Soccer fanatic, exotic travel, food, and outdoor recreation
Education history
Brigham Young University, Marriott School of Business
Bachelor of Science
Connections
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