AKSHAYA PATRACHARI: in Golden Valley, MN
AKSHAYA PATRACHARI
Golden Valley | United States
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Work experience
EASTMAN CHEMICAL COMPANY
Market Insight and Strategy Manager | 01/2014 - 03/2018
(Textiles and Non-Woven Innovation Platform)
Strategy development and data analytics:
• Led market research and strategy development to support launch of new product platform with $90M
market opportunity.
• Mapped customer buying journey, market dynamics, competitive landscape and assessed cost/margin
movements of the product through value chain to evolve differentiated offering.
• Incorporated trends related to new materials, textures, construction, colors in product design.
• Received 5 (five) Employee Team Recognition Awards for contributions to the business.
New Product Design and Development:
• Collaborated with marketing, technological and analytical teams to evaluate 40 competitive garment
samples and to provide performance expectations for the new product.
• Examined regulatory environment by actively seeking input from subject matter experts and regulatory
agencies to ensure product compliance.
• Developed a comprehensive database of fabric mills and their capabilities to identify potential partners.
• Identified and secured third party testing labs based on expertise, capacity and turnaround time to accelerate speed to market.
Project Management:
• Designed, scoped and executed several work stream modules with internal teams and external
consultants to meet launch goals while managing a $1M marketing budget across two product platforms.
• Facilitated cross functional team discussions with market development, technology and business
partners to translate market insights to strategic choices to accelerate market activation.
STAGE STORES INC
Allocation Analyst | 10/2010 - 12/2013
(Footwear and Girls 2-6X)- Houston, TX
• Managed store assortments by allocating 6,000+ items to 800 stores based on sales trends and seasonality and maintained out-of-stock rates on seasonal items below company goal of 8%.
Inventory Deployment Analyst (multiple categories incl. Apparel, Footwear and Accessories)- South Hill, VA
• Analyzed business trends using corporate POS data and collaborated with planning and buying teams and provided input towards effective category and store-level growth for 300+ stores.
NONWOVENS CO-OPERATIVE RESEARCH CENTER
Market Research Analyst | 01/2010 - 05/2010
• Identified new market opportunities in non-woven application for a major chemical company by analyzing consumer trends, profitability, global sales, and distribution data.
1350, Douglas Drive Dr N, Apt 213, Golden Valley, MN 55422 | 423-440-0557 | arpatrac@gmail.com
Education history
MINNESOTA COLLEGE OF ART AND DESIGN
Master of Arts in Sustainable Design
NORTH CAROLINA STATE UNIVERSITY
Masters in Textile and Apparel Technology and Management
VEERMATA JIJABAI TECHNOLOGICAL INSTITUTE (VJTI) (AFFILIATE OF THE UNIVERSITY OF MUMBAI)
Bachelor of Technology in Textile Engineering
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